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<pubDate>Sun, 20 May 2012 01:31:58 GMT</pubDate>
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			<link>http://www.hsae.org/en/art/24/</link>
			<title>HSAE Association Insight 23-May-07</title>
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                                                &lt;td&gt;Hello [firstname], &lt;br&gt;&lt;br&gt;
                                                &lt;p style=&quot;FONT-SIZE: 10pt&quot;&gt;Welcome to &lt;i&gt;Association Insight&lt;/i&gt;, the electronic news publication of the Houston Society of Association Executives.&amp;nbsp; We welcome the news of member organizations, whether they are regular members or associate members.&amp;nbsp; Please send your items for the&amp;nbsp;next newsletter to &lt;a href=&quot;mailto:pruth@paularuth.com&quot;&gt;pruth@paularuth.com&lt;/a&gt; by&amp;nbsp;June 15.&lt;/p&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;&lt;font color=&quot;#0000ff&quot;&gt;&lt;b&gt;May Luncheon: Leading with Integrity&lt;/b&gt;&lt;/font&gt;&lt;/div&gt;
                                                &lt;p style=&quot;FONT-SIZE: 10pt&quot;&gt;Larry Johnson is the coauthor of the highly acclaimed, top selling &quot;Absolute Honesty: Building a Corporate Culture That Values Straight Talk and Rewards Integrity.&quot; He has written more than 50 published articles on the topics of leadership, change and customer service. Since 1986 Larry has delivered speeches and seminars to more than 150,000 business, government and health-care professionals. He's not only been asked to speak in every state of the union, he's received rave reviews from audiences in &lt;st1:country-region w:st=&quot;on&quot;&gt;Great Britain&lt;/st1:country-region&gt;, &lt;st1:country-region w:st=&quot;on&quot;&gt;China&lt;/st1:country-region&gt;, &lt;st1:country-region w:st=&quot;on&quot;&gt;Indonesia&lt;/st1:country-region&gt;, Central America and &lt;st1:country-region w:st=&quot;on&quot;&gt;&lt;st1:place w:st=&quot;on&quot;&gt;Australia&lt;/st1:place&gt;&lt;/st1:country-region&gt;. Larry has been&lt;/p&gt;
                                                &lt;ul&gt;
                                                    &lt;li&gt;
                                                    &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;Number 1 ranked seminar leader at the &lt;i&gt;Inc.&lt;/i&gt; Magazine National Customer Service Conference &lt;/div&gt;
                                                    &lt;li&gt;
                                                    &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;#1 ranked speaker at the &lt;i&gt;Inc.&lt;/i&gt; Magazine Workforce Conference&lt;/div&gt;
                                                    &lt;li&gt;
                                                    &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;A featured speaker at eight annual conferences of the International Customer Service Association &lt;/div&gt;
                                                    &lt;li&gt;
                                                    &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;One of only 10 speakers to be certified by Tom Peters to teach his &quot;In Search of Excellence, Thriving on Chaos, and Liberation Management&quot; seminars&lt;/div&gt;
                                                    &lt;/li&gt;
                                                &lt;/ul&gt;
                                                &lt;p style=&quot;FONT-SIZE: 10pt&quot;&gt;Additionally, Larry has eight years' experience as a manager in private sector health care and in city government, and 18 years as president of the Johnson Training Group, a consulting and management firm. Larry holds the designation of CSP (Certified Speaking Professional) from the National Speakers Association. This honor has been earned by fewer than 300 of 3500 members of NSA and indicates a track record of extremely successful speaking engagements with a large number of satisfied customers. &lt;/p&gt;
                                                &lt;p style=&quot;FONT-SIZE: 10pt&quot;&gt;NATIONAL &amp;amp; INTERNATIONAL RECOGNITION &lt;/p&gt;
                                                &lt;p style=&quot;FONT-SIZE: 10pt&quot;&gt;Larry was awarded the City of Phoenix Award of Excellence for designing and implementing that city's team based quality improvement program. This program was featured in a PBS televised documentary by Tom Peters (co-author of &lt;i&gt;In Search of Excellence&lt;/i&gt;).&amp;nbsp; Since 1986, Larry has presented to more than 1,800 audiences in every state in the Union, as well as in the &lt;st1:country-region w:st=&quot;on&quot;&gt;United Kingdom&lt;/st1:country-region&gt;, &lt;st1:city w:st=&quot;on&quot;&gt;Hong Kong&lt;/st1:city&gt;, &lt;st1:country-region w:st=&quot;on&quot;&gt;Malaysia&lt;/st1:country-region&gt;, &lt;st1:country-region w:st=&quot;on&quot;&gt;Indonesia&lt;/st1:country-region&gt; and &lt;st1:country-region w:st=&quot;on&quot;&gt;&lt;st1:place w:st=&quot;on&quot;&gt;Australia&lt;/st1:place&gt;&lt;/st1:country-region&gt;. &lt;/p&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;&lt;font color=&quot;#0000ff&quot;&gt;&lt;b&gt;Details:&lt;/b&gt;&lt;/font&gt;&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;Time: 11:30,&amp;nbsp;Thursday,&amp;nbsp;&amp;nbsp;May 24&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;Place: Reliant Center&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;Cost:&amp;nbsp; $30 members; $35 guests&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;Register: Online registration is closed, so please email Julie George at &lt;a href=&quot;mailto:jgeorge@absoluteplanning.com&quot;&gt;jgeorge@absoluteplanning.com&lt;/a&gt; to see whether space is available.&amp;nbsp;&amp;nbsp;&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;&amp;nbsp;
                                                &lt;hr&gt;
                                                &amp;nbsp;&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt; COLOR: #0000ff&quot;&gt;&lt;b&gt;Presidential&amp;nbsp;Insights: Why Associations? Why HSAE?&lt;/b&gt;&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;By Toy Wood, CAE&lt;br&gt;2007 President, HSAE&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;If you were at the April meeting, you heard part of this, so bear with me. This is the rest of the story.&lt;o:p&gt;&amp;nbsp;&lt;/o:p&gt;From time to time I hear members or should-be members question why they should be a part of HSAE. The questions have been answered countless times over the years in public and private meetings regarding the value of associating together. First, a little history about associations.&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;
                                                &lt;p style=&quot;FONT-SIZE: 10pt&quot;&gt;&#8220;No other country has an association sector as active and fully developed as the United States. Boasting more than 23,000 national associations at the opening of the 21st century, the United States has institutionalized an impulse that dates back thousands of years. In fact, recent studies of evolutionary psychology argue that the instinct for cooperation constituted an evolutionary advantage and is part of our genetic structure.&#8221; &lt;i&gt;Principles of Association Management&lt;/i&gt;, Fourth Edition, Henry L. Ernstthal, CAE.&lt;/p&gt;
                                                &lt;p style=&quot;FONT-SIZE: 10pt&quot;&gt;President Theodore Roosevelt stated, &#8220;Every man owes a part of his time and money to the business or&amp;nbsp;industry in which he is engaged. No man has a moral right to withhold his support from an organization that is striving to improve conditions within his sphere.&#8221;&lt;/p&gt;
                                                &lt;p style=&quot;FONT-SIZE: 10pt&quot;&gt;Associations date back to ancient Egypt and China. Ancient Roman trades were organized. In Western Europe, merchants and artisans formed guilds and in colonial America the spirit of cooperative effort of the farmers in their communities helped establish schools and churches and formed local governments &#8211; all evidence of the young country&#8217;s voluntary spirit. Throughout America&#8217;s history, trade associations, professional societies, and charitable organizations have grown and changed to meet the needs of their members. These volunteer members come together to work on a common cause,&amp;nbsp; provide specific education for their industry, and protect and regulate their industry or profession. Associations are the largest provider of adult education services in the United States and contribute some $100 billion to the economy each year.&lt;/p&gt;
                                                &lt;p style=&quot;FONT-SIZE: 10pt&quot;&gt;Bringing all of this home, your membership in HSAE is evidence of your commitment to the association industry and your professional development. Your dues and your participation support an education program and networking events that are unique. You have opportunities for yourself, your TEAM, and your colleagues that you otherwise would not have. So, remind those members who ask or those who should be members that HSAE is a special entity and a very good value.&amp;nbsp; The more members we have, the more we can offer.&lt;/p&gt;
                                                &lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;&lt;span style=&quot;COLOR: #0000ff&quot;&gt;&lt;b&gt;Coming&amp;nbsp;in June&lt;/b&gt;&lt;/span&gt;&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;Get organized with the organization expert Denise Landers.&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;&lt;span style=&quot;COLOR: #0000ff&quot;&gt;&lt;b&gt;Then, in July&lt;/b&gt;&lt;/span&gt;&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;What was it like to be an association man serving in the state legislature?&amp;nbsp; Rep. Jim Murphy (R-133), president of District Management Services, has been the staff leader of the&amp;nbsp;Westchase District for the past 20 years.&amp;nbsp; Rep. Murphy will tell us how the session went from his viewpoint as a new legislator.&amp;nbsp; Reserve now to attend the July 27 luncheon at the Holiday Inn Crown Plaza.&lt;br&gt;&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;&amp;nbsp;&amp;nbsp;&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;
                                                &lt;hr&gt;
                                                &lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt; COLOR: #0000ff&quot;&gt;&lt;b&gt;In April: &lt;/b&gt;&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;&lt;img height=&quot;99&quot; alt=&quot;&quot; src=&quot;/attachments/wysiwyg/60/ToyHale.JPG&quot; width=&quot;150&quot; align=&quot;left&quot; border=&quot;0&quot;&gt;&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;At left, HSAE President &lt;b&gt;Toy Wood&lt;/b&gt;, &lt;b&gt;CAE&lt;/b&gt;, greets &lt;b&gt;Bob Hale&lt;/b&gt;, president of&amp;nbsp;Houston Association of Realtors, who spoke at the April luncheon. Hale discussed the secrets to his longevity at HAR and touted the strengths of the association's website.&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt; COLOR: #000000&quot;&gt;&lt;img height=&quot;121&quot; alt=&quot;&quot; src=&quot;/attachments/wysiwyg/60/ToyRalph.JPG&quot; width=&quot;200&quot; align=&quot;right&quot; border=&quot;0&quot;&gt;&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;At right,&amp;nbsp;&lt;b&gt;Belle&lt;/b&gt; &lt;b&gt;Rebiere&lt;/b&gt; of&amp;nbsp;Techcess Group and former &lt;i&gt;Houston Chronicle&lt;/i&gt; real estate editor &amp;nbsp;&lt;b&gt;Ralph&lt;/b&gt; &lt;b&gt;Bivins&lt;/b&gt; chat with HSAE President &lt;b&gt;Toy&lt;/b&gt; &lt;b&gt;Wood, CAE,&lt;/b&gt; prior to the luncheon. &lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;
                                                &lt;hr&gt;
                                                &lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt; COLOR: #0000ff&quot;&gt;&lt;b&gt;Member News:&lt;/b&gt;&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot; align=&quot;left&quot;&gt;The Houston CPA Society under the leadership of&amp;nbsp;former HSAE&amp;nbsp;President &lt;b&gt;Nancy Rutledge&lt;/b&gt; raised a record $292,475 at its 21st Charity Extravaganza, a Casino Night.&amp;nbsp; The Society netted $241,343, enabling its members to present&amp;nbsp;accounting scholarships to 54 students at eight universities&amp;nbsp; and $52,100 for CPAs Helping Schools initiatives for grades K-12.&amp;nbsp; The scholarships were awarded to students who demonstrated financial need, superior ethics, citizenship and high scholastic achievement. Some were selected by the universities and&amp;nbsp;a few were&amp;nbsp;reserved for the Society's student auxiliary members.&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;hr&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;&lt;span style=&quot;COLOR: #0000ff&quot;&gt;&lt;b&gt;Use the HSAE Job&amp;nbsp;Bank&lt;/b&gt;&lt;/span&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;&amp;nbsp;&lt;/div&gt;
                                                Jobs posted on the HSAE website bring results.&amp;nbsp;You may want to check the job bank frequently if you are in the market.&amp;nbsp; A posting is $50 for members&amp;nbsp;for one month of website exposure.&amp;nbsp; Remember to use the HSAE job bank when you are looking for association staff.&amp;nbsp;The job bank is a benefit of membership enabled by our website, donated by Schipul-The Web Marketing Company.&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;
                                                &lt;hr&gt;
                                                &lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;&lt;font color=&quot;#0000ff&quot;&gt;&lt;b&gt;The New Recruit: How to Recruit Generations X and Y&lt;/b&gt;
                                                &lt;div&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;/font&gt;By Sarah L. Sladek&lt;/div&gt;
                                                &lt;p style=&quot;FONT-SIZE: 10pt; FONT-FAMILY: Arial&quot;&gt;In 2002, I was working as a director for the Minneapolis Regional Chamber of Commerce when I attended a national conference for chamber executives. At the general session in a room of 400 people, the speaker asked everyone under the age of 40 to stand up. I&amp;nbsp;was one of about a dozen people who stood up. I was 29-years-old. The people sitting at my table &#8211; all over the age of 40 -- cracked a few jokes about my age and their associations&#8217; aging board of directors. No one seemed to take the concept very seriously.&lt;o:p&gt;&amp;nbsp;&lt;/o:p&gt;&lt;/p&gt;
                                                &lt;p style=&quot;FONT-SIZE: 10pt; FONT-FAMILY: Arial&quot;&gt;And why would they? There are enough Baby Boomers to lead for at least another decade, maybe even two.&amp;nbsp;&lt;o:p&gt;&amp;nbsp;&lt;/o:p&gt;&lt;/p&gt;
                                                &lt;p style=&quot;FONT-SIZE: 10pt; FONT-FAMILY: Arial&quot;&gt;Right? &lt;/p&gt;
                                                &lt;p style=&quot;FONT-SIZE: 10pt; FONT-FAMILY: Arial&quot;&gt;Wrong. &lt;/p&gt;
                                                &lt;p style=&quot;FONT-SIZE: 10pt; FONT-FAMILY: Arial&quot;&gt;In just three years 7.3 million Baby Boomers will retire, leaving a significant leadership gap in association membership nationwide.&amp;nbsp;Most membership associations remain almost entirely governed and supported by the Boomer generation, and few have or are developing plans and strategies to cushion themselves from this massive exodus of dedicated volunteers.&lt;/p&gt;
                                                &lt;p style=&quot;FONT-SIZE: 10pt; FONT-FAMILY: Arial&quot;&gt;Associations have not experienced anything like this before. Generations X (1965-1981) and Y (1982-1995) have completely different values, interests, needs, and wants from the generations before them. The way they communicate, their worldview, their priorities&#8212;everything about them is different as a result of their social experiences. &lt;/p&gt;
                                                &lt;p style=&quot;FONT-SIZE: 10pt; FONT-FAMILY: Arial&quot;&gt;Therefore, Gen X and Y will not respond to the recruiting efforts of the past. An entirely new approach is required, which is why I refer to these generations the New Recruits.&lt;/p&gt;
                                                &lt;p style=&quot;FONT-SIZE: 10pt; FONT-FAMILY: Arial&quot;&gt;How does your association make the shift from being Boomer-centric to focusing on the New Recruits? Using the first letters in the word &#8216;recruit&#8217;, I&#8217;ve spelled out these tactics for success: &lt;/p&gt;
                                                &lt;p style=&quot;FONT-SIZE: 10pt; FONT-FAMILY: Arial&quot;&gt;&lt;b&gt;Relationships&lt;/b&gt;&lt;/p&gt;
                                                &lt;p style=&quot;FONT-SIZE: 10pt; FONT-FAMILY: Arial&quot;&gt;The strategy of building relationships with the New Recruits is imperative. These generations rely only on the people and organizations who take the time to earn their trust. Your association will successfully recruit and retain New Recruits when it becomes concerned about their needs and actively engages in developing programs and services especially for them. &lt;/p&gt;
                                                &lt;p style=&quot;FONT-SIZE: 10pt; FONT-FAMILY: Arial&quot;&gt;&lt;b&gt;Education&lt;/b&gt;&lt;/p&gt;
                                                &lt;p style=&quot;FONT-SIZE: 10pt; FONT-FAMILY: Arial&quot;&gt;To the New Recruits, the opportunity to learn from an association is more important than any networking activity. Gen X aims to build a personal repertoire of skills and experience and Gen Y claims the largest number of business start-ups among college and high school students in history. Career seminars, mentoring programs, job postings, and career coaching are always a big hit with the New Recruits.&lt;/p&gt;
                                                &lt;p style=&quot;FONT-SIZE: 10pt; FONT-FAMILY: Arial&quot;&gt;&lt;b&gt;Community&lt;/b&gt;&lt;/p&gt;
                                                &lt;p style=&quot;FONT-SIZE: 10pt; FONT-FAMILY: Arial&quot;&gt;The New Recruits are looking for ways to make a difference in their communities. Gen Y especially has a broad worldview and would prefer to join a membership association where a portion of their dues support a cause or their involvement opportunities include community service projects and volunteerism.&amp;nbsp;&amp;nbsp;&lt;/p&gt;
                                                &lt;p style=&quot;FONT-SIZE: 10pt; FONT-FAMILY: Arial&quot;&gt;&lt;b&gt;Recognition&lt;/b&gt;&lt;/p&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt; FONT-FAMILY: Arial&quot;&gt;The New Recruits want to know their participation is valued. Associations must find ways to empower them, reward their kind of thinking, and recognize them for their contributions. Recognize them at every opportunity and they will view a membership in your association as a significant personal and professional benefit.&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt; FONT-FAMILY: Arial&quot;&gt;&lt;br&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt; FONT-FAMILY: Arial&quot;&gt;&lt;b&gt;Understanding&lt;/b&gt;&lt;/div&gt;
                                                &lt;p style=&quot;FONT-SIZE: 10pt; FONT-FAMILY: Arial&quot;&gt;Contrary to popular belief, the New Recruits are not slackers. They are dedicated to their families while seeking opportunities to improve and expand their careers. But like it or not, Gen X and Y demand life balance. They don&#8217;t like obligations that intrude on their non-work hours as association life might often require. Associations that fail to understand this core value will inevitably turn younger generations away.&lt;/p&gt;
                                                &lt;p style=&quot;FONT-SIZE: 10pt; FONT-FAMILY: Arial&quot;&gt;&lt;b&gt;Independence&lt;/b&gt;&lt;/p&gt;
                                                &lt;p style=&quot;FONT-SIZE: 10pt; FONT-FAMILY: Arial&quot;&gt;The New Recruits will disengage from those things they feel powerless to influence. They will not respond to hierarchy and will rebel against doing things the way they&#8217;ve always been done. Giving them the freedom to lead or the opportunity to organize their own initiatives under the association&#8217;s umbrella is a win-win situation for everyone involved.&lt;/p&gt;
                                                &lt;p style=&quot;FONT-SIZE: 10pt; FONT-FAMILY: Arial&quot;&gt;&lt;b&gt;Technology&lt;/b&gt;&lt;/p&gt;
                                                &lt;p style=&quot;FONT-SIZE: 10pt; FONT-FAMILY: Arial&quot;&gt;The best way for membership associations to reach the New Recruit is to utilize technology to provide access to career development and virtual networking opportunities 24 hours a day, seven days a week. Some of the most successful associations have built communities on-line via expanded Web offerings to interest and involve New Recruits. &lt;/p&gt;
                                                &lt;p style=&quot;FONT-SIZE: 10pt; FONT-FAMILY: Arial&quot;&gt;The only succession plan a membership association has is the continuation of its membership. Yes, the Baby Boomer generation has sustained membership associations for quite some time. But that era is nearing an end, and it&#8217;s time to start thinking about the next generation of association executives, board members, and volunteers.&lt;/p&gt;
                                                &lt;p style=&quot;FONT-SIZE: 10pt; FONT-FAMILY: Arial&quot;&gt;Bridging your association&#8217;s generation gap isn&#8217;t just the best option &#8211; it&#8217;s the only option.&lt;/p&gt;
                                                &lt;p style=&quot;FONT-SIZE: 10pt; FONT-FAMILY: Arial&quot;&gt;&lt;i&gt;Sarah L. Sladek is author of&lt;/i&gt; The New Recruit: What your association needs to know about X, Y &amp;amp; Z. &lt;i&gt;She started researching the absence of younger generations in membership associations in 2002 and has given presentations and published articles on the topic nationwide. Sarah is the CEO of Limelight Associations, a national marketing communications company for membership associations.&amp;nbsp; For more information, please visit &lt;/i&gt;&lt;a href=&quot;http://www.thenewrecruit.org&quot;&gt;&lt;i&gt;www.thenewrecruit.org&lt;/i&gt;&lt;/a&gt;&lt;i&gt;. Used with permission.&lt;/i&gt;&lt;/p&gt;
                                                &lt;p style=&quot;FONT-SIZE: 10pt&quot;&gt;
                                                &lt;hr&gt;
                                                &lt;p&gt;&#160;&lt;/p&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt; COLOR: #0000ff&quot;&gt;&lt;b&gt;Mark Your Calendar &lt;/b&gt;&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;&lt;br&gt;May 24: HSAE Luncheon, Larry Johnson, Leading with Integrity, Staff Appreciation, Reliant Center&amp;nbsp;&lt;/div&gt;
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                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;June 28: HSAE Luncheon, Denise Landers, Learning to Swim in a Sea of Emails, TBD&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;July 27: HSAE Luncheon, State Rep. Jim Murphy (R-133) Recaps Legislative Session, Holiday Inn Crown Plaza (Downtown)&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;Aug. 12-14: ASAE Annual Meeting &amp;amp; Exposition, Chicago&lt;/div&gt;
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                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;2007 HSAE Officers &lt;br&gt;&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;Toy Wood, CAE, President&lt;br&gt;281-970-8970 x 150&lt;br&gt;Executive Vice President and CEO of the Greater Houston Builders Association
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                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;Jo D. Miller,&amp;nbsp;President-Elect &lt;br&gt;713-783-9225&lt;br&gt;Executive Director, Houston Chapter Institute of Real Estate Management &lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;&lt;br&gt;Jeff Tafel, CAE, Secretary&lt;br&gt;713-623-4362&lt;br&gt;Director of Allied Services, International Facility Management Association&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;&lt;br&gt;Paula Ruth, APR, Treasurer&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;281-870-1717&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;Paula Ruth &amp;amp; Company Public Relations&lt;/div&gt;
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                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;Allison Kelley, CAE,&amp;nbsp;Immediate Past President&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;832-717-5200 &lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;Romance Writers of America&lt;/div&gt;
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                                                &amp;nbsp;This is an electronic newsletter of the Houston Society of Association Executives.&amp;nbsp;&amp;nbsp; To opt out of this newsletter, please email Aaron Long at &lt;a href=&quot;mailto:along@schipul.com&quot;&gt;along@schipul.com&lt;/a&gt;&lt;/div&gt;
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&lt;br&gt;&lt;br&gt;23-May-07 11:21 AM
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			<itunes:subtitle>HSAE Association Insight 23-May-07</itunes:subtitle>
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                                                Hello [firstname],   
                                                Welcome to Association Insight, the electronic news publication of the Houston Society of Association Executives.  We welcome the news of member organizations, whether they are regular members or associate members.  Please send your items for the next newsletter to pruth@paularuth.com by June 15. 
                                                May Luncheon: Leading with Integrity
                                                Larry Johnson is the coauthor of the highly acclaimed, top selling &quot;Absolute Honesty: Building a Corporate Culture That Values Straight Talk and Rewards Integrity.&quot; He has written more than 50 published articles on the topics of leadership, change and customer service. Since 1986 Larry has delivered speeches and seminars to more than 150,000 business, government and health-care professionals. He's not only been asked to speak in every state of the union, he's received rave reviews from audiences in Great Britain, China, Indonesia, Central America and Australia. Larry has been 
                                                
                                                     
                                                    Number 1 ranked seminar leader at the Inc. Magazine National Customer Service Conference 
                                                     
                                                    #1 ranked speaker at the Inc. Magazine Workforce Conference
                                                     
                                                    A featured speaker at eight annual conferences of the International Customer Service Association 
                                                     
                                                    One of only 10 speakers to be certified by Tom Peters to teach his &quot;In Search of Excellence, Thriving on Chaos, and Liberation Management&quot; seminars
                                                    
                                                
                                                Additionally, Larry has eight years' experience as a manager in private sector health care and in city government, and 18 years as president of the Johnson Training Group, a consulting and management firm. Larry holds the designation of CSP (Certified Speaking Professional) from the National Speakers Association. This honor has been earned by fewer than 300 of 3500 members of NSA and indicates a track record of extremely successful speaking engagements with a large number of satisfied customers.  
                                                NATIONAL &amp; INTERNATIONAL RECOGNITION  
                                                Larry was awarded the City of Phoenix Award of Excellence for designing and implementing that city's team based quality improvement program. This program was featured in a PBS televised documentary by Tom Peters (co-author of In Search of Excellence).  Since 1986, Larry has presented to more than 1,800 audiences in every state in the Union, as well as in the United Kingdom, Hong Kong, Malaysia, Indonesia and Australia.  
                                                Details:
                                                Time: 11:30, Thursday,  May 24
                                                Place: Reliant Center
                                                Cost:  $30 members; $35 guests
                                                Register: Online registration is closed, so please email Julie George at jgeorge@absoluteplanning.com to see whether space is available.  
                                                 
                                                
                                                 
                                                Presidential Insights: Why Associations? Why HSAE?
                                                By Toy Wood, CAE 2007 President, HSAE
                                                If you were at the April meeting, you heard part of this, so bear with me. This is the rest of the story. From time to time I hear members or should-be members question why they should be a part of HSAE. The questions have been answered countless times over the years in public and private meetings regarding the value of associating together. First, a little history about associations.
                                                
                                                &#8220;No other country has an association sector as active and fully developed as the United States. Boasting more than 23,000 national associations at the opening of the 21st century, the United States has institutionalized an impulse that dates back thousands of years. In fact, recent studies of evolutionary psychology argue that the instinct for cooperation constituted an evolutionary advantage and is part of our genetic structure.&#8221; Principles of Association Management, Fourth Edition, Henry L. Ernstthal, CAE. 
                                                President Theodore Roosevelt stated, &#8220;Every man owes a part of his time and money to the business or industry in which he is engaged. No man has a moral right to withhold his support from an organization that is striving to improve conditions within his sphere.&#8221; 
                                                Associations date back to ancient Egypt and China. Ancient Roman trades were organized. In Western Europe, merchants and artisans formed guilds and in colonial America the spirit of cooperative effort of the farmers in their communities helped establish schools and churches and formed local governments &#8211; all evidence of the young country&#8217;s voluntary spirit. Throughout America&#8217;s history, trade associations, professional societies, and charitable organizations have grown and changed to meet the needs of their members. These volunteer members come together to work on a common cause,  provide specific education for their industry, and protect and regulate their industry or profession. Associations are the largest provider of adult education services in the United States and contribute some $100 billion to the economy each year. 
                                                Bringing all of this home, your membership in HSAE is evidence of your commitment to the association industry and your professional development. Your dues and your participation support an education program and networking events that are unique. You have opportunities for yourself, your TEAM, and your colleagues that you otherwise would not have. So, remind those members who ask or those who should be members that HSAE is a special entity and a very good value.  The more members we have, the more we can offer. 
                                                
                                                 
                                                Coming in June
                                                Get organized with the organization expert Denise Landers.
                                                 
                                                Then, in July
                                                What was it like to be an association man serving in the state legislature?  Rep. Jim Murphy (R-133), president of District Management Services, has been the staff leader of the Westchase District for the past 20 years.  Rep. Murphy will tell us how the session went from his viewpoint as a new legislator.  Reserve now to attend the July 27 luncheon at the Holiday Inn Crown Plaza. 
                                                  
                                                
                                                
                                                
                                                In April: 
                                                 
                                                
                                                At left, HSAE President Toy Wood, CAE, greets Bob Hale, president of Houston Association of Realtors, who spoke at the April luncheon. Hale discussed the secrets to his longevity at HAR and touted the strengths of the association's website.
                                                
                                                 
                                                At right, Belle Rebiere of Techcess Group and former Houston Chronicle real estate editor  Ralph Bivins chat with HSAE President Toy Wood, CAE, prior to the luncheon. 
                                                 
                                                 
                                                 
                                                 
                                                
                                                
                                                
                                                Member News:
                                                The Houston CPA Society under the leadership of former HSAE President Nancy Rutledge raised a record $292,475 at its 21st Charity Extravaganza, a Casino Night.  The Society netted $241,343, enabling its members to present accounting scholarships to 54 students at eight universities  and $52,100 for CPAs Helping Schools initiatives for grades K-12.  The scholarships were awarded to students who demonstrated financial need, superior ethics, citizenship and high scholastic achievement. Some were selected by the universities and a few were reserved for the Society's student auxiliary members.
                                                 
                                                
                                                Use the HSAE Job Bank
                                                 
                                                Jobs posted on the HSAE website bring results. You may want to check the job bank frequently if you are in the market.  A posting is $50 for members for one month of website exposure.  Remember to use the HSAE job bank when you are looking for association staff. The job bank is a benefit of membership enabled by our website, donated by Schipul-The Web Marketing Company.
                                                 
                                                
                                                
                                                
                                                 
                                                The New Recruit: How to Recruit Generations X and Y
                                                  
                                                By Sarah L. Sladek
                                                In 2002, I was working as a director for the Minneapolis Regional Chamber of Commerce when I attended a national conference for chamber executives. At the general session in a room of 400 people, the speaker asked everyone under the age of 40 to stand up. I was one of about a dozen people who stood up. I was 29-years-old. The people sitting at my table &#8211; all over the age of 40 -- cracked a few jokes about my age and their associations&#8217; aging board of directors. No one seemed to take the concept very seriously.  
                                                And why would they? There are enough Baby Boomers to lead for at least another decade, maybe even two.   
                                                Right?  
                                                Wrong.  
                                                In just three years 7.3 million Baby Boomers will retire, leaving a significant leadership gap in association membership nationwide. Most membership associations remain almost entirely governed and supported by the Boomer generation, and few have or are developing plans and strategies to cushion themselves from this massive exodus of dedicated volunteers. 
                                                Associations have not experienced anything like this before. Generations X (1965-1981) and Y (1982-1995) have completely different values, interests, needs, and wants from the generations before them. The way they communicate, their worldview, their priorities&#8212;everything about them is different as a result of their social experiences.  
                                                Therefore, Gen X and Y will not respond to the recruiting efforts of the past. An entirely new approach is required, which is why I refer to these generations the New Recruits. 
                                                How does your association make the shift from being Boomer-centric to focusing on the New Recruits? Using the first letters in the word &#8216;recruit&#8217;, I&#8217;ve spelled out these tactics for success:  
                                                Relationships 
                                                The strategy of building relationships with the New Recruits is imperative. These generations rely only on the people and organizations who take the time to earn their trust. Your association will successfully recruit and retain New Recruits when it becomes concerned about their needs and actively engages in developing programs and services especially for them.  
                                                Education 
                                                To the New Recruits, the opportunity to learn from an association is more important than any networking activity. Gen X aims to build a personal repertoire of skills and experience and Gen Y claims the largest number of business start-ups among college and high school students in history. Career seminars, mentoring programs, job postings, and career coaching are always a big hit with the New Recruits. 
                                                Community 
                                                The New Recruits are looking for ways to make a difference in their communities. Gen Y especially has a broad worldview and would prefer to join a membership association where a portion of their dues support a cause or their involvement opportunities include community service projects and volunteerism.   
                                                Recognition 
                                                The New Recruits want to know their participation is valued. Associations must find ways to empower them, reward their kind of thinking, and recognize them for their contributions. Recognize them at every opportunity and they will view a membership in your association as a significant personal and professional benefit.
                                                  
                                                Understanding
                                                Contrary to popular belief, the New Recruits are not slackers. They are dedicated to their families while seeking opportunities to improve and expand their careers. But like it or not, Gen X and Y demand life balance. They don&#8217;t like obligations that intrude on their non-work hours as association life might often require. Associations that fail to understand this core value will inevitably turn younger generations away. 
                                                Independence 
                                                The New Recruits will disengage from those things they feel powerless to influence. They will not respond to hierarchy and will rebel against doing things the way they&#8217;ve always been done. Giving them the freedom to lead or the opportunity to organize their own initiatives under the association&#8217;s umbrella is a win-win situation for everyone involved. 
                                                Technology 
                                                The best way for membership associations to reach the New Recruit is to utilize technology to provide access to career development and virtual networking opportunities 24 hours a day, seven days a week. Some of the most successful associations have built communities on-line via expanded Web offerings to interest and involve New Recruits.  
                                                The only succession plan a membership association has is the continuation of its membership. Yes, the Baby Boomer generation has sustained membership associations for quite some time. But that era is nearing an end, and it&#8217;s time to start thinking about the next generation of association executives, board members, and volunteers. 
                                                Bridging your association&#8217;s generation gap isn&#8217;t just the best option &#8211; it&#8217;s the only option. 
                                                Sarah L. Sladek is author of The New Recruit: What your association needs to know about X, Y &amp; Z. She started researching the absence of younger generations in membership associations in 2002 and has given presentations and published articles on the topic nationwide. Sarah is the CEO of Limelight Associations, a national marketing communications company for membership associations.  For more information, please visit www.thenewrecruit.org. Used with permission. 
                                                
                                                
                                                &#160; 
                                                Mark Your Calendar 
                                                 May 24: HSAE Luncheon, Larry Johnson, Leading with Integrity, Staff Appreciation, Reliant Center 
                                                
                                                
                                                June 28: HSAE Luncheon, Denise Landers, Learning to Swim in a Sea of Emails, TBD
                                                July 27: HSAE Luncheon, State Rep. Jim Murphy (R-133) Recaps Legislative Session, Holiday Inn Crown Plaza (Downtown)
                                                Aug. 12-14: ASAE Annual Meeting &amp; Exposition, Chicago
                                                
                                                
                                                 
                                                
                                                
                                                2007 HSAE Officers  
                                                Toy Wood, CAE, President 281-970-8970 x 150 Executive Vice President and CEO of the Greater Houston Builders Association
                                                 
                                                
                                                Jo D. Miller, President-Elect  713-783-9225 Executive Director, Houston Chapter Institute of Real Estate Management 
                                                 Jeff Tafel, CAE, Secretary 713-623-4362 Director of Allied Services, International Facility Management Association
                                                 Paula Ruth, APR, Treasurer
                                                281-870-1717
                                                Paula Ruth &amp; Company Public Relations
                                                 
                                                Allison Kelley, CAE, Immediate Past President
                                                832-717-5200 
                                                Romance Writers of America
                                                 
                                                
                                                
                                                 This is an electronic newsletter of the Houston Society of Association Executives.   To opt out of this newsletter, please email Aaron Long at along@schipul.com
                                                
                                            
                                        
                                    
                                    
                                
                            
                        
                        
                    
                    
                         
                    
                
            
            
        
    

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			<author>Paula Ruth, APR - noemail@hsae.org</author>
			<pubDate>Wed, 23 May 2007 16:21:40 GMT</pubDate>
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			<link>http://www.hsae.org/en/art/21/</link>
			<title>HSAE Association Insight 26-Apr-07</title>
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                                                &lt;td&gt;&lt;br&gt;Hello [firstname], &lt;br&gt;&lt;br&gt;
                                                &lt;p&gt;&lt;i&gt;Welcome to Association Insight, the electronic news publication of the Houston Society of Association Executives.&amp;nbsp; We welcome the news of member organizations, whether they are regular members or associate members.&amp;nbsp; Please send your items for the&amp;nbsp;next newsletter to &lt;/i&gt;&lt;a href=&quot;mailto:pruth@houston.rr.com&quot;&gt;&lt;i&gt;pruth@houston.rr.com&lt;/i&gt;&lt;/a&gt;&lt;i&gt;&amp;nbsp;by&amp;nbsp;May 11.&lt;/i&gt;&lt;/p&gt;
                                                &lt;div style=&quot;COLOR: #0000ff&quot;&gt;&lt;b&gt;The&amp;nbsp;Recipe for Successful&amp;nbsp;Associations?&amp;nbsp; Find out at&amp;nbsp;the April Luncheon this Friday &lt;/b&gt;&lt;/div&gt;
                                                &lt;div&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;div&gt;Bob Hale, president and chief executive officer of Houston Association&amp;nbsp;of Realtors, will tell us his recipe for successful association management.&amp;nbsp; Hale has led Houston Association of Realtors for the past 18 years as it grew to be the second largest Realtor organization in the country with 25,000 members.&amp;nbsp; &lt;/div&gt;
                                                &lt;div&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;div&gt;&lt;img height=&quot;150&quot; alt=&quot;&quot; src=&quot;/attachments/wysiwyg/286/bob_hale.jpg&quot; width=&quot;109&quot; align=&quot;left&quot; border=&quot;0&quot;&gt;&lt;/div&gt;
                                                &lt;div&gt;He was recognized by &lt;i&gt;Inman News&lt;/i&gt; as one of the 100 Most Influential Real Estate People in 2005 and 2006. Inman News stated: &quot;People on the list embody words like leadership, innovation, ingenuity, power and persistence.&quot; He also earned recognition from the NAR publication Realtor&#174; Magazine, as one of the 25 most influential individuals in the American real estate industry in 2003.&lt;/div&gt;
                                                &lt;p&gt;According to &lt;i&gt;Realtor&#174; Magazine&lt;/i&gt;, &quot;Hale is widely regarded as a visionary and a leader who puts his members' business needs first.&amp;nbsp; If Hale were a politician, what a record he'd have to run on: In the past six years, he's made &lt;a href=&quot;http://www.har.com&quot;&gt;www.har.com&lt;/a&gt; the premier Web portal for Houston real estate with 200 million hits per month, offered free Web sites to every member, revamped HAR's governance structure to ensure a more representative board, increased HAR's member base by 7,200 through mergers with three suburban boards, and lowered local association dues five years running.&amp;nbsp; Bob served as chairman of the Texas Society of Association Executives from 1997-1998, and as president of the Houston Society of Association Executives in 1993.&lt;/p&gt;
                                                &lt;p style=&quot;COLOR: #0000ff&quot;&gt;&lt;b&gt;Details:&lt;/b&gt;&lt;/p&gt;
                                                &lt;div&gt;Time: 11:30, Friday, April 27&lt;/div&gt;
                                                &lt;div&gt;Place: Westin Galleria (5060 W. Alabama), 24th floor, Regal Suite&lt;/div&gt;
                                                &lt;div&gt;Cost:&amp;nbsp; $30 members; $35 guests&lt;/div&gt;
                                                &lt;div&gt;Register: Online registration is closed, so please email Julie George at &lt;a href=&quot;mailto:jgeorge@absoluteplanning.com&quot;&gt;jgeorge@absoluteplanning.com&lt;/a&gt; to see whether space is available.&amp;nbsp;&amp;nbsp;&lt;/div&gt;
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                                                &lt;div style=&quot;COLOR: #0000ff&quot;&gt;&lt;b&gt;Presidential&amp;nbsp;Insights&lt;/b&gt;&lt;/div&gt;
                                                &lt;div&gt;By Toy Wood, CAE&lt;br&gt;2007 President, HSAE&lt;/div&gt;
                                                &lt;div&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;div&gt;Greetings fellow association managers and industry partners!&lt;/div&gt;
                                                &lt;div&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;div&gt;Another month and more crazy weather! If you missed the March meeting you missed a great presentation from Troy Elmore about making our associations essential to our members. On that note, sometime in the not-too-distant future you will be asked to participate in a short survey for HSAE. Please DO IT! We cannot serve your needs if we don&#8217;t know what they are.&lt;/div&gt;
                                                &lt;div&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;div&gt;I have just started reading the much talked about book &lt;i&gt;Seven Measures of&lt;/i&gt; &lt;i&gt;Success:&lt;/i&gt; &lt;i&gt;What Remarkable Associations Do That Others Don&#8217;t.&lt;/i&gt; I imagine many of you have already read it and know that one of the keys is gathering and using data. We are a relatively small group but we should act and function like we are the biggest and best in town. We can only do that if we all pull together. Many members have stepped up to help with membership and strategic planning. What is your interest? Where would you like to help?&amp;nbsp; Let us know. My email address is &lt;a href=&quot;mailto:twood@ghba.org&quot;&gt;twood@ghba.org&lt;/a&gt;. Feel free to send your thoughts.&lt;/div&gt;
                                                &lt;div&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;div&gt;Have ideas for speakers or places to meet? Let us know that, too. All input is welcome. Now don&#8217;t miss the April meeting with Bob Hale. And bring your peers. They will thank you for it.&amp;nbsp;&lt;/div&gt;
                                                &lt;div&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;div&gt;&lt;b style=&quot;COLOR: #0000ff&quot;&gt;Coming&amp;nbsp;in May!&lt;br&gt;&lt;/b&gt;&lt;/div&gt;
                                                &lt;div&gt;Larry Johnson, business author, speaker and consultant will present Leading with Integrity.&amp;nbsp; Johnson has been head of his own training and consulting firm, Johnson Training Group,&amp;nbsp;for 18 years and has spoken nationwide and worldwide to over 150,000 businesses and associations. The May luncheon will also be our Staff Appreciation event.&lt;/div&gt;
                                                &lt;div&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;div&gt;&lt;b&gt;&lt;font color=&quot;#0000ff&quot;&gt;Respond to the Survey&lt;/font&gt;&lt;/b&gt;&lt;/div&gt;
                                                &lt;div&gt;The Strategic Planning and Membership Committees will be sponsoring a survey in the near future to gain member input.&amp;nbsp; This is the first step in a formal strategic planning process. &amp;nbsp;Contact Jeff Tafel, CAE,&amp;nbsp;for more information or to participate in the planning process at &lt;a href=&quot;mailto:jeff.tafel@ifma.org&quot;&gt;jeff.tafel@ifma.org&lt;/a&gt; .&lt;/div&gt;
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                                                &lt;div style=&quot;COLOR: #0000ff&quot;&gt;&lt;b&gt;In March:&lt;/b&gt;
                                                &lt;div&gt;&lt;img style=&quot;WIDTH: 123px; height: 109px&quot; height=&quot;109&quot; alt=&quot;&quot; src=&quot;/attachments/wysiwyg/286/troy_ceo.jpg&quot; width=&quot;123&quot; align=&quot;left&quot; border=&quot;0&quot;&gt;&lt;/div&gt;
                                                &lt;div&gt;&lt;font color=&quot;#000000&quot;&gt;&lt;b&gt;HSAE President Toy Wood, CAE,&lt;/b&gt; Greater Houston &lt;br&gt;Builders Association, welcomes March speaker &lt;b&gt;Troy Elmore, &lt;/b&gt;who presented on how to sell associations to board members, leadership and others.&lt;/font&gt;&lt;/div&gt;
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                                                &lt;/div&gt;
                                                &lt;div&gt;At right, former HSAE President &lt;b&gt;Russell Hamley, CAE,&lt;/b&gt; Associated&amp;nbsp;Builders and Contractors speaks with Jennifer Lindsay, board member, Reliant Center.&lt;/div&gt;
                                                &lt;div&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;div&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;div&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;div&gt;&lt;img style=&quot;WIDTH: 198px; height: 98px&quot; height=&quot;98&quot; alt=&quot;&quot; src=&quot;/attachments/wysiwyg/286/Overgaard_Reinheardt_Cresswell.jpg&quot; width=&quot;198&quot; align=&quot;left&quot; border=&quot;0&quot;&gt;&amp;nbsp;At left, &lt;b&gt;Elaine Overgaard&lt;/b&gt;, Houston Hilton Post Oak,&amp;nbsp;listens to&amp;nbsp;opening remarks while &lt;b&gt;Margery Reinheardt&lt;/b&gt;, Houston HIlton Post Oak, speaks with former HSAE president &lt;b&gt;Ralston Creswell, CAE&lt;/b&gt;, American Diabetes Association.&lt;/div&gt;
                                                &lt;div&gt;&amp;nbsp;&lt;img style=&quot;WIDTH: 187px; height: 108px&quot; height=&quot;108&quot; alt=&quot;&quot; src=&quot;/attachments/wysiwyg/286/arandas_kelley_george.jpg&quot; width=&quot;187&quot; align=&quot;right&quot; border=&quot;0&quot;&gt;&lt;/div&gt;
                                                &lt;div&gt;&lt;b&gt;Vance Johnson,&lt;/b&gt; Principal&amp;nbsp;Financial Group,&amp;nbsp;speaks with &lt;b&gt;Vicky Aranda&lt;/b&gt;, Association Network, while immediate past president &lt;b&gt;Allison Kelley, CAE&lt;/b&gt;, Romance Writers of America, works registration&amp;nbsp;as &lt;b&gt;Julie George&lt;/b&gt;, Loren Cook &amp;amp; Associates, takes an urgent call.&lt;/div&gt;
                                                &lt;div&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&lt;/div&gt;
                                                &lt;div&gt;
                                                &lt;hr&gt;
                                                &lt;span style=&quot;COLOR: #0000ff&quot;&gt;&lt;b&gt;Member News:&lt;/b&gt;&lt;/span&gt;&lt;/div&gt;
                                                &lt;div align=&quot;left&quot;&gt;We are sorry to report that the husband of former HSAE president &lt;b&gt;Linda Beverly &lt;/b&gt;was the supervisor who lost his life in Friday's incident at NASA.&amp;nbsp; Linda is vice president for the International Facilities Management Association (IFMA) and a friend to many of us.&amp;nbsp; The Beverlys were married for 41 years and enjoyed working on their Galveston Bay home and motorcycling together. &lt;br&gt;&lt;br&gt;David's funeral will be Thursday, April 26 at 3 p.m.&amp;nbsp;at Bay Area First Baptist Church (4800 West Main St., League City).&amp;nbsp; Linda has asked that friends make donations&amp;nbsp;in David Beverly's name to&amp;nbsp;the IFMA Foundation. This can be done online (&lt;a href=&quot;http://www.ifma.org/&quot; target=&quot;_blank&quot; rel=&quot;nofollow&quot;&gt;www.ifma.org&lt;/a&gt;) or&amp;nbsp;by mail.&amp;nbsp; Cards and donations can be sent to Linda Beverly at the IFMA office at 1 E. Greenway Plaza, Suite 1100, Houston, TX 77046. &lt;/div&gt;
                                                &lt;div&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;hr&gt;
                                                &lt;div&gt;&amp;nbsp;&lt;b&gt;&lt;span style=&quot;COLOR: #0000ff&quot;&gt;Use the HSAE Job&amp;nbsp;Bank&lt;/span&gt;&lt;/b&gt;
                                                &lt;div&gt;&amp;nbsp;&lt;/div&gt;
                                                Jobs posted on the HSAE website bring results.&amp;nbsp;You may want to check the job bank frequently if you are in the market.&amp;nbsp; A posting is $50 for members&amp;nbsp;for one month of website exposure.&amp;nbsp; Remember to use the HSAE job bank when you are looking for association staff.&amp;nbsp;The job bank is a benefit of membership enabled by our website, donated by Schipul-The Web Marketing Company.&lt;/div&gt;
                                                &lt;div&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;div&gt;
                                                &lt;hr&gt;
                                                &lt;/div&gt;
                                                &lt;div&gt;&lt;b&gt;&lt;font color=&quot;#0000ff&quot;&gt;Tell the Truth: It Beats Dishonesty Every Time&lt;/font&gt;&lt;/b&gt;&lt;/div&gt;
                                                &lt;div&gt;by Larry Johnson&lt;/div&gt;
                                                &lt;div&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;div&gt;Larry Johnson is a well-known business author, speaker and consultant who will be the keynote speaker at our meeting on May 24. His latest book is &lt;i&gt;Absolute Honesty: Building A Corporate Culture That Values Straight Talk and Reward Integrity&lt;/i&gt;. Larry and his daughter, Gen-Expert Meagan Johnson can be reached at 800-759-4933 or &lt;a href=&quot;http://www.johnsontraininggroup.com&quot;&gt;http://www.johnsontraininggroup.com&lt;/a&gt; .&lt;/div&gt;
                                                &lt;div align=&quot;left&quot;&gt;&lt;br&gt;When Congressional intern Chandra Levy disappeared in the spring of 2001, Congressman Gary Condit at first refused to discuss the case. When he eventually talked, he claimed that his relationship with the young political intern had been strictly platonic. Of course, as anyone who &lt;br&gt;followed the news now knows, Condit was lying. Not surprisingly, once his deceit was exposed, everything he said about Levy&#8217;s disappearance came under close scrutiny. Despite the fact that he had an airtight alibi on the day of Levy&#8217;s disappearance and was NOT considered a suspect, &lt;br&gt;his dishonesty generated mistrust and a desire on the part of many to see him punished. And punish him they did: His constituents overwhelmingly rejected his bid for reelection, leaving no doubts about their opinions of his veracity.&lt;/div&gt;
                                                &lt;div align=&quot;left&quot;&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;div&gt;As our parents and teachers told us, the worst truth is always better than the best lie. That doesn&#8217;t mean that telling the truth is easy or won&#8217;t have negative consequences. It simply means that, when faced with a choice of telling the truth, postponing its telling, or lying, telling the truth is the best choice. Here are three reasons:&lt;br&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp; &lt;br&gt;&lt;b&gt;You Create Trust&lt;/b&gt;&lt;br&gt;Several years ago, I bought a used sports utility vehicle. One morning it started making horrible grinding noises while it lurched and shuddered down the street. I was able to drive it as far as a local garage where I expected to pay thousands for what I worried might be a blown front-end &lt;br&gt;differential. To make matters worse, I feared being gouged because I had never used this garage or mechanic before. That afternoon the mechanic called with the good news: A bolt had fallen out of the brake caliper and was jammed between the brake pad and the rotor. Total cost: $50. &lt;/div&gt;
                                                &lt;div&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;div&gt;I now take all of my auto business to this mechanic, including warranty work on my new car. That&#8217;s right! I PAY this fellow for work I could have had done for FREE at the dealership simply because I trust him completely. Such is the nature of trust. &lt;/div&gt;
                                                &lt;div&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;div&gt;Social-psychological research has shown that people are most likely to trust a person when they are in a vulnerable position and the person chooses to treat them truthfully and honorably. For leaders, the lesson is obvious: If you are always straight with people, they will learn to trust you. &lt;/div&gt;
                                                &lt;div&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;div&gt;&lt;b&gt;You Pay a Higher Price for Lying&lt;br&gt;&lt;/b&gt;History is full of political examples of this axiom. It was both stupid and wrong of Richard Nixon to approve illegal break-ins into the offices of Daniel Ellsberg&#8217;s psychiatrist and the Democratic Party at the Watergate Hotel. Given his overwhelming popularity in the polls, however, it probably would not have undermined his presidency if he had admitted his &lt;br&gt;complicity when the burglars were first caught. Instead, his lying about having no knowledge of the events, combined with his willingness to sacrifice the people he&#8217;d ordered to commit illegal acts, turned public opinion against him and eventually forced his resignation. Almost every &lt;br&gt;political commentator and pundit of the time said that had Nixon admitted his sins and &#8220;taken his medicine like a man,&#8221; the nation would have forgiven him and moved on. Bill Clinton discovered a similar backlash when he looked into the camera and told us he did&amp;nbsp; not have sex with Monica Lewinski. He survived impeachment, but his legacy as the president who oversaw the greatest economic boom in this country&#8217;s history is tainted by the perception that he was a liar and philanderer.&lt;/div&gt;
                                                &lt;div&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;div&gt;Faced with embarrassing failures, leaders who choose honesty limit the damage to themselves and their organizations. In the spring of 2002 the media reported that a multistate crime ring had rigged McDonald's &quot;Who Wants to Be a Millionaire?&quot; game. McDonald's responded with extraordinary quickness. Its president immediately admitted that there had been a fraud, made a public apology, and initiated a new game. According to Chris Ryan, who heads Ryan and Associates, a Phoenix-based crisis management firm, McDonald&#8217;s minimized the damage from &lt;br&gt;the fraud because:&lt;/div&gt;
                                                &lt;div&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;div&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp; &#8220;They were not playing a waiting game. You cannot get into that corporate mentality where you run it up and down the flagpole twenty times. From what I saw, McDonald's moved very quickly, and the public was willing to forgive them quickly. And if you think about it, it wasn't in the news very long. They dealt with it and moved on.&#8221;&lt;sup&gt;i&lt;/sup&gt; &lt;br&gt;&lt;/div&gt;
                                                &lt;div&gt;Whatever your religious or cultural background, you were probably raised with a list of rights and wrongs firmly planted in your head. &#8220;It&#8217;s right to be trustworthy, it&#8217;s wrong to cheat. It&#8217;s right to pay your own way; it&#8217;s wrong to steal. It&#8217;s right to be faithful to your spouse; it&#8217;s wrong to mess around. It&#8217;s right to be nonviolent; it&#8217;s wrong to hurt others.&#8221; Included in this list &lt;br&gt;for most of us is, &#8220;It&#8217;s right to tell the truth; it&#8217;s wrong to lie.&#8221; Not that any of us have never lied. It&#8217;s just that most of us consider it wrong to do so, and therefore we often judge harshly those who do. Those who lie to us, especially if they are in positions of leadership, risk their standings as trustworthy leaders. The nicknames &#8220;Tricky Dick&#8221; and &#8220;Slick Willy&#8221; say it all.&lt;/div&gt;
                                                &lt;div&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;div&gt;&lt;b&gt;Tell the Truth: You Keep Things Simple&lt;br&gt;&lt;/b&gt;Abraham Lincoln once said, &#8220;No man has a good enough memory to be a successful liar.&#8221; If you always tell the truth, you never have to conjure up excuses or backpedal on your explanations about why your company didn&#8217;t make its numbers. You never have to create stories about what &lt;br&gt;you promised or didn&#8217;t promise a potential tenant. Best of all, you never have to remember both the lie and the truth because you know that whatever you said, it will always match the way things really happened.&lt;/div&gt;
                                                &lt;div&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;div&gt;Telling the truth also helps to control the level of dysfunctional family dynamics that occur in every organization. If you grew up in the United States in the 1950s and 1960s and watched any television at all, you will remember the &lt;i&gt;I Love Lucy&lt;/i&gt; show. The essential plot of every episode &lt;br&gt;revolved around Lucy pulling the wool over her husband Ricky&#8217;s eyes to get something she wanted, or Ricky fooling Lucy to get something he wanted. Neighbors Fred and Ethel usually helped out in the deception. In one classic scam, Lucy wanted to get into show business so she &lt;br&gt;faked a nervous breakdown to convince Ricky that denying her a part in his nightclub act was driving her crazy. It was amusing to watch, but it was also sad. Call me a curmudgeon, but in real life, such shenanigans can seriously damage the trust level in any relationship. &lt;/div&gt;
                                                &lt;div&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;div&gt;Rosemary, an acquaintance, told me this story. Rosemary&#8217;s eight-year-old son desperately wanted a dog, and Rosemary wanted to get one for him; she had had a dog as a child and loved it. Rosemary&#8217;s husband, Sam, hated dogs, and immediately put his foot down, saying there would be no dog and no further discussion on the matter. After several arguments, they dropped the issue. On Christmas morning, without Sam&#8217;s consent, Rosemary gave their son a dog as a &#8220;gift from Mom and Dad.&#8221; Under the circumstances, Sam couldn&#8217;t say much without coming across as Ebenezer Scrooge, but &#8220;open and honest&#8221; communication was never practiced again in that household. &lt;/div&gt;
                                                &lt;div&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;div&gt;You may or may not find Rosemary&#8217;s dishonesty in this situation as distasteful as I did&#8212;I hope you do. After all, what kind of marriage can be truly healthy when such deceptive manipulation is standard practice between spouses?&lt;/div&gt;
                                                &lt;div&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;div&gt;Of course, there are two sides to every story. When I asked Rosemary why she pulled this trick, she said that Sam was often selfish and dictatorial. Taking the &#8220;indirect&#8221; (or deceitful) approach was the only way she could exert any power in the relationship. On the other hand, when I asked &lt;br&gt;Sam about his relationship with Rosemary, he said that he loved her but she couldn&#8217;t be trusted with money or practical matters. Therefore, his strategy was to just say &#8220;no&#8221; to everything. Was this relationship ever built on truth or honesty? We think not. &lt;/div&gt;
                                                &lt;div&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;div&gt;By the way, they kept the dog but divorced two years later. &lt;/div&gt;
                                                &lt;div&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;div&gt;In business, this kind of dysfunctional game playing can cause enormous losses of productivity and profitability. Here are some examples: &lt;/div&gt;
                                                &lt;div&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;div&gt;If you are a meeting planner who needs to know when a meeting room will be available, you must be able to trust that what the booking agent tells you is true. &lt;/div&gt;
                                                &lt;div&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;div&gt;If you manage an employee who is not performing to expectations, but you don&#8217;t have the courage to give her feedback, she will never improve because she believes she&#8217;s doing okay. When you finally decide to dismiss her, you&#8217;ll find yourself in court trying to explain why you &lt;br&gt;were never honest with her about her performance. &lt;/div&gt;
                                                &lt;div&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;div&gt;If you are a manager who fails to listen to people&#8217;s concerns about their budgets being too tight to meet project goals, and you blindly insist they perform under threat of dismissal, you can expect them to make you think they&#8217;re progressing satisfactorily when they are not. If, as a manager, you play favorites with your subordinates, basing that favoritism on whom you like, rather than on who produces, you can expect that people are going to lie and present false faces to you so you will like them rather than judge them on the results of their work. They may even get Fred and Ethel to help out.&lt;/div&gt;
                                                &lt;div&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;div&gt;Each example reeks of wasted effort. To remain a viable entity, an organization must apply as much time, energy, and person-power as possible to the business it conducts. It must spend the majority of its resources producing and selling products or services. It must also spend a large chunk of those resources maintaining a healthy environment where the producing and selling can take place. It can ill afford to have its people waste time and energy playing destructive politics, protecting rear ends, defending turf, and working around dysfunctional relationships.&lt;/div&gt;
                                                &lt;div&gt;&lt;br&gt;This article is an excerpt from Larry&#8217;s book, &lt;i&gt;Absolute Honesty: Building A Corporate Culture That Values Straight Talk And Rewards Integrity,&lt;/i&gt; AMACOM Books, NY, NY, 2003. Used with permission of the publisher.&lt;/div&gt;
                                                &lt;div&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;div&gt;&lt;i&gt;Notes&lt;/i&gt;&lt;/div&gt;
                                                &lt;div&gt;&lt;i&gt;&lt;sup&gt;i&amp;nbsp;&lt;/sup&gt;Lou Carlozo, &#8220;Masters of Disaster,&#8221; Chicago Tribune, 29 January 2002&lt;/i&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;p&gt;
                                                &lt;hr&gt;
                                                &lt;div&gt;&amp;nbsp;&lt;b&gt;&lt;span style=&quot;COLOR: #0000ff&quot;&gt;Mark Your Calendar&lt;/span&gt;&lt;/b&gt; &lt;/div&gt;
                                                &lt;div&gt;&lt;br&gt;&lt;b&gt;April 27:&lt;/b&gt; HSAE Luncheon, Bob Hale, Association Management Success, Westin Galleria&lt;/div&gt;
                                                &lt;div&gt;
                                                &lt;div&gt;
                                                &lt;div&gt;&lt;b&gt;May 24:&lt;/b&gt; HSAE Luncheon, Larry Johnson, Leading with Integrity, Staff Appreciation&amp;nbsp;&lt;/div&gt;
                                                &lt;div&gt;&lt;b&gt;June 28:&lt;/b&gt; HSAE Luncheon, Denise Landers, Learning to Swim in a Sea of Emails&lt;/div&gt;
                                                &lt;div&gt;
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                                                &lt;/div&gt;
                                                &lt;/div&gt;
                                                &lt;div&gt;&lt;b&gt;&lt;span style=&quot;COLOR: #0000ff&quot;&gt;2007 HSAE Officers&lt;/span&gt;&lt;/b&gt; &lt;br&gt;&lt;/div&gt;
                                                &lt;div&gt;Toy Wood, CAE, President&lt;br&gt;281-970-8970 x 150&lt;br&gt;Executive Vice President and CEO of the Greater Houston Builders Association
                                                &lt;div&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;/div&gt;
                                                &lt;div&gt;Jo D. Miller,&amp;nbsp;President-Elect &lt;br&gt;713-783-9225&lt;br&gt;Executive Director, Houston Chapter Institute of Real Estate Management &lt;/div&gt;
                                                &lt;div&gt;&lt;br&gt;Jeff Tafel, CAE, Secretary&lt;br&gt;713-623-4362&lt;br&gt;Director of Allied Services, International Facility Management Association&lt;/div&gt;
                                                &lt;div&gt;&lt;br&gt;Paula Ruth, APR, Treasurer&lt;/div&gt;
                                                &lt;div&gt;281-870-1717&lt;/div&gt;
                                                &lt;div&gt;Paula Ruth &amp;amp; Company Public Relations&lt;/div&gt;
                                                &lt;div&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;div&gt;Allison Kelley, CAE,&amp;nbsp;Immediate Past President&lt;/div&gt;
                                                &lt;div&gt;832-717-5200 &lt;/div&gt;
                                                &lt;div&gt;Romance Writers of America&lt;/div&gt;
                                                &lt;div&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;div&gt;
                                                &lt;hr&gt;
                                                &amp;nbsp;&lt;i&gt;This is an electronic newsletter of the Houston Society of Association Executives.&amp;nbsp;&amp;nbsp; To opt out of this newsletter, please email Aaron Long at &lt;/i&gt;&lt;a href=&quot;mailto:along@schipul.com&quot;&gt;&lt;i&gt;along@schipul.com&lt;/i&gt;&lt;/a&gt;&lt;/div&gt;
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&lt;br&gt;&lt;br&gt;26-Apr-07 11:00 AM
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			<itunes:subtitle>HSAE Association Insight 26-Apr-07</itunes:subtitle>
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                                                 Hello [firstname],   
                                                Welcome to Association Insight, the electronic news publication of the Houston Society of Association Executives.  We welcome the news of member organizations, whether they are regular members or associate members.  Please send your items for the next newsletter to pruth@houston.rr.com by May 11. 
                                                The Recipe for Successful Associations?  Find out at the April Luncheon this Friday 
                                                  
                                                 Bob Hale, president and chief executive officer of Houston Association of Realtors, will tell us his recipe for successful association management.  Hale has led Houston Association of Realtors for the past 18 years as it grew to be the second largest Realtor organization in the country with 25,000 members.  
                                                  
                                                 
                                                 He was recognized by Inman News as one of the 100 Most Influential Real Estate People in 2005 and 2006. Inman News stated: &quot;People on the list embody words like leadership, innovation, ingenuity, power and persistence.&quot; He also earned recognition from the NAR publication Realtor&#174; Magazine, as one of the 25 most influential individuals in the American real estate industry in 2003.
                                                According to Realtor&#174; Magazine, &quot;Hale is widely regarded as a visionary and a leader who puts his members' business needs first.  If Hale were a politician, what a record he'd have to run on: In the past six years, he's made www.har.com the premier Web portal for Houston real estate with 200 million hits per month, offered free Web sites to every member, revamped HAR's governance structure to ensure a more representative board, increased HAR's member base by 7,200 through mergers with three suburban boards, and lowered local association dues five years running.  Bob served as chairman of the Texas Society of Association Executives from 1997-1998, and as president of the Houston Society of Association Executives in 1993. 
                                                Details: 
                                                 Time: 11:30, Friday, April 27
                                                 Place: Westin Galleria (5060 W. Alabama), 24th floor, Regal Suite
                                                 Cost:  $30 members; $35 guests
                                                 Register: Online registration is closed, so please email Julie George at jgeorge@absoluteplanning.com to see whether space is available.  
                                                  
                                                
                                                 
                                                Presidential Insights
                                                 By Toy Wood, CAE 2007 President, HSAE
                                                  
                                                 Greetings fellow association managers and industry partners!
                                                  
                                                 Another month and more crazy weather! If you missed the March meeting you missed a great presentation from Troy Elmore about making our associations essential to our members. On that note, sometime in the not-too-distant future you will be asked to participate in a short survey for HSAE. Please DO IT! We cannot serve your needs if we don&#8217;t know what they are.
                                                  
                                                 I have just started reading the much talked about book Seven Measures of Success: What Remarkable Associations Do That Others Don&#8217;t. I imagine many of you have already read it and know that one of the keys is gathering and using data. We are a relatively small group but we should act and function like we are the biggest and best in town. We can only do that if we all pull together. Many members have stepped up to help with membership and strategic planning. What is your interest? Where would you like to help?  Let us know. My email address is twood@ghba.org. Feel free to send your thoughts.
                                                  
                                                 Have ideas for speakers or places to meet? Let us know that, too. All input is welcome. Now don&#8217;t miss the April meeting with Bob Hale. And bring your peers. They will thank you for it. 
                                                  
                                                 Coming in May! 
                                                 Larry Johnson, business author, speaker and consultant will present Leading with Integrity.  Johnson has been head of his own training and consulting firm, Johnson Training Group, for 18 years and has spoken nationwide and worldwide to over 150,000 businesses and associations. The May luncheon will also be our Staff Appreciation event.
                                                  
                                                 Respond to the Survey
                                                 The Strategic Planning and Membership Committees will be sponsoring a survey in the near future to gain member input.  This is the first step in a formal strategic planning process.  Contact Jeff Tafel, CAE, for more information or to participate in the planning process at jeff.tafel@ifma.org .
                                                  
                                                 
                                                
                                                
                                                In March:
                                                 
                                                 HSAE President Toy Wood, CAE, Greater Houston  Builders Association, welcomes March speaker Troy Elmore, who presented on how to sell associations to board members, leadership and others.
                                                  
                                                  
                                                 
                                                
                                                 At right, former HSAE President Russell Hamley, CAE, Associated Builders and Contractors speaks with Jennifer Lindsay, board member, Reliant Center.
                                                  
                                                  
                                                  
                                                  At left, Elaine Overgaard, Houston Hilton Post Oak, listens to opening remarks while Margery Reinheardt, Houston HIlton Post Oak, speaks with former HSAE president Ralston Creswell, CAE, American Diabetes Association.
                                                  
                                                 Vance Johnson, Principal Financial Group, speaks with Vicky Aranda, Association Network, while immediate past president Allison Kelley, CAE, Romance Writers of America, works registration as Julie George, Loren Cook &amp; Associates, takes an urgent call.
                                                    
                                                 
                                                
                                                Member News:
                                                We are sorry to report that the husband of former HSAE president Linda Beverly was the supervisor who lost his life in Friday's incident at NASA.  Linda is vice president for the International Facilities Management Association (IFMA) and a friend to many of us.  The Beverlys were married for 41 years and enjoyed working on their Galveston Bay home and motorcycling together.   David's funeral will be Thursday, April 26 at 3 p.m. at Bay Area First Baptist Church (4800 West Main St., League City).  Linda has asked that friends make donations in David Beverly's name to the IFMA Foundation. This can be done online (www.ifma.org) or by mail.  Cards and donations can be sent to Linda Beverly at the IFMA office at 1 E. Greenway Plaza, Suite 1100, Houston, TX 77046. 
                                                  
                                                
                                                  Use the HSAE Job Bank
                                                  
                                                Jobs posted on the HSAE website bring results. You may want to check the job bank frequently if you are in the market.  A posting is $50 for members for one month of website exposure.  Remember to use the HSAE job bank when you are looking for association staff. The job bank is a benefit of membership enabled by our website, donated by Schipul-The Web Marketing Company.
                                                  
                                                 
                                                
                                                
                                                 Tell the Truth: It Beats Dishonesty Every Time
                                                 by Larry Johnson
                                                  
                                                 Larry Johnson is a well-known business author, speaker and consultant who will be the keynote speaker at our meeting on May 24. His latest book is Absolute Honesty: Building A Corporate Culture That Values Straight Talk and Reward Integrity. Larry and his daughter, Gen-Expert Meagan Johnson can be reached at 800-759-4933 or http://www.johnsontraininggroup.com .
                                                 When Congressional intern Chandra Levy disappeared in the spring of 2001, Congressman Gary Condit at first refused to discuss the case. When he eventually talked, he claimed that his relationship with the young political intern had been strictly platonic. Of course, as anyone who  followed the news now knows, Condit was lying. Not surprisingly, once his deceit was exposed, everything he said about Levy&#8217;s disappearance came under close scrutiny. Despite the fact that he had an airtight alibi on the day of Levy&#8217;s disappearance and was NOT considered a suspect,  his dishonesty generated mistrust and a desire on the part of many to see him punished. And punish him they did: His constituents overwhelmingly rejected his bid for reelection, leaving no doubts about their opinions of his veracity.
                                                 
                                                 As our parents and teachers told us, the worst truth is always better than the best lie. That doesn&#8217;t mean that telling the truth is easy or won&#8217;t have negative consequences. It simply means that, when faced with a choice of telling the truth, postponing its telling, or lying, telling the truth is the best choice. Here are three reasons:        You Create Trust Several years ago, I bought a used sports utility vehicle. One morning it started making horrible grinding noises while it lurched and shuddered down the street. I was able to drive it as far as a local garage where I expected to pay thousands for what I worried might be a blown front-end  differential. To make matters worse, I feared being gouged because I had never used this garage or mechanic before. That afternoon the mechanic called with the good news: A bolt had fallen out of the brake caliper and was jammed between the brake pad and the rotor. Total cost: $50. 
                                                  
                                                 I now take all of my auto business to this mechanic, including warranty work on my new car. That&#8217;s right! I PAY this fellow for work I could have had done for FREE at the dealership simply because I trust him completely. Such is the nature of trust. 
                                                  
                                                 Social-psychological research has shown that people are most likely to trust a person when they are in a vulnerable position and the person chooses to treat them truthfully and honorably. For leaders, the lesson is obvious: If you are always straight with people, they will learn to trust you. 
                                                  
                                                 You Pay a Higher Price for Lying History is full of political examples of this axiom. It was both stupid and wrong of Richard Nixon to approve illegal break-ins into the offices of Daniel Ellsberg&#8217;s psychiatrist and the Democratic Party at the Watergate Hotel. Given his overwhelming popularity in the polls, however, it probably would not have undermined his presidency if he had admitted his  complicity when the burglars were first caught. Instead, his lying about having no knowledge of the events, combined with his willingness to sacrifice the people he&#8217;d ordered to commit illegal acts, turned public opinion against him and eventually forced his resignation. Almost every  political commentator and pundit of the time said that had Nixon admitted his sins and &#8220;taken his medicine like a man,&#8221; the nation would have forgiven him and moved on. Bill Clinton discovered a similar backlash when he looked into the camera and told us he did  not have sex with Monica Lewinski. He survived impeachment, but his legacy as the president who oversaw the greatest economic boom in this country&#8217;s history is tainted by the perception that he was a liar and philanderer.
                                                  
                                                 Faced with embarrassing failures, leaders who choose honesty limit the damage to themselves and their organizations. In the spring of 2002 the media reported that a multistate crime ring had rigged McDonald's &quot;Who Wants to Be a Millionaire?&quot; game. McDonald's responded with extraordinary quickness. Its president immediately admitted that there had been a fraud, made a public apology, and initiated a new game. According to Chris Ryan, who heads Ryan and Associates, a Phoenix-based crisis management firm, McDonald&#8217;s minimized the damage from  the fraud because:
                                                  
                                                       &#8220;They were not playing a waiting game. You cannot get into that corporate mentality where you run it up and down the flagpole twenty times. From what I saw, McDonald's moved very quickly, and the public was willing to forgive them quickly. And if you think about it, it wasn't in the news very long. They dealt with it and moved on.&#8221;i  
                                                 Whatever your religious or cultural background, you were probably raised with a list of rights and wrongs firmly planted in your head. &#8220;It&#8217;s right to be trustworthy, it&#8217;s wrong to cheat. It&#8217;s right to pay your own way; it&#8217;s wrong to steal. It&#8217;s right to be faithful to your spouse; it&#8217;s wrong to mess around. It&#8217;s right to be nonviolent; it&#8217;s wrong to hurt others.&#8221; Included in this list  for most of us is, &#8220;It&#8217;s right to tell the truth; it&#8217;s wrong to lie.&#8221; Not that any of us have never lied. It&#8217;s just that most of us consider it wrong to do so, and therefore we often judge harshly those who do. Those who lie to us, especially if they are in positions of leadership, risk their standings as trustworthy leaders. The nicknames &#8220;Tricky Dick&#8221; and &#8220;Slick Willy&#8221; say it all.
                                                  
                                                 Tell the Truth: You Keep Things Simple Abraham Lincoln once said, &#8220;No man has a good enough memory to be a successful liar.&#8221; If you always tell the truth, you never have to conjure up excuses or backpedal on your explanations about why your company didn&#8217;t make its numbers. You never have to create stories about what  you promised or didn&#8217;t promise a potential tenant. Best of all, you never have to remember both the lie and the truth because you know that whatever you said, it will always match the way things really happened.
                                                  
                                                 Telling the truth also helps to control the level of dysfunctional family dynamics that occur in every organization. If you grew up in the United States in the 1950s and 1960s and watched any television at all, you will remember the I Love Lucy show. The essential plot of every episode  revolved around Lucy pulling the wool over her husband Ricky&#8217;s eyes to get something she wanted, or Ricky fooling Lucy to get something he wanted. Neighbors Fred and Ethel usually helped out in the deception. In one classic scam, Lucy wanted to get into show business so she  faked a nervous breakdown to convince Ricky that denying her a part in his nightclub act was driving her crazy. It was amusing to watch, but it was also sad. Call me a curmudgeon, but in real life, such shenanigans can seriously damage the trust level in any relationship. 
                                                  
                                                 Rosemary, an acquaintance, told me this story. Rosemary&#8217;s eight-year-old son desperately wanted a dog, and Rosemary wanted to get one for him; she had had a dog as a child and loved it. Rosemary&#8217;s husband, Sam, hated dogs, and immediately put his foot down, saying there would be no dog and no further discussion on the matter. After several arguments, they dropped the issue. On Christmas morning, without Sam&#8217;s consent, Rosemary gave their son a dog as a &#8220;gift from Mom and Dad.&#8221; Under the circumstances, Sam couldn&#8217;t say much without coming across as Ebenezer Scrooge, but &#8220;open and honest&#8221; communication was never practiced again in that household. 
                                                  
                                                 You may or may not find Rosemary&#8217;s dishonesty in this situation as distasteful as I did&#8212;I hope you do. After all, what kind of marriage can be truly healthy when such deceptive manipulation is standard practice between spouses?
                                                  
                                                 Of course, there are two sides to every story. When I asked Rosemary why she pulled this trick, she said that Sam was often selfish and dictatorial. Taking the &#8220;indirect&#8221; (or deceitful) approach was the only way she could exert any power in the relationship. On the other hand, when I asked  Sam about his relationship with Rosemary, he said that he loved her but she couldn&#8217;t be trusted with money or practical matters. Therefore, his strategy was to just say &#8220;no&#8221; to everything. Was this relationship ever built on truth or honesty? We think not. 
                                                  
                                                 By the way, they kept the dog but divorced two years later. 
                                                  
                                                 In business, this kind of dysfunctional game playing can cause enormous losses of productivity and profitability. Here are some examples: 
                                                  
                                                 If you are a meeting planner who needs to know when a meeting room will be available, you must be able to trust that what the booking agent tells you is true. 
                                                  
                                                 If you manage an employee who is not performing to expectations, but you don&#8217;t have the courage to give her feedback, she will never improve because she believes she&#8217;s doing okay. When you finally decide to dismiss her, you&#8217;ll find yourself in court trying to explain why you  were never honest with her about her performance. 
                                                  
                                                 If you are a manager who fails to listen to people&#8217;s concerns about their budgets being too tight to meet project goals, and you blindly insist they perform under threat of dismissal, you can expect them to make you think they&#8217;re progressing satisfactorily when they are not. If, as a manager, you play favorites with your subordinates, basing that favoritism on whom you like, rather than on who produces, you can expect that people are going to lie and present false faces to you so you will like them rather than judge them on the results of their work. They may even get Fred and Ethel to help out.
                                                  
                                                 Each example reeks of wasted effort. To remain a viable entity, an organization must apply as much time, energy, and person-power as possible to the business it conducts. It must spend the majority of its resources producing and selling products or services. It must also spend a large chunk of those resources maintaining a healthy environment where the producing and selling can take place. It can ill afford to have its people waste time and energy playing destructive politics, protecting rear ends, defending turf, and working around dysfunctional relationships.
                                                  This article is an excerpt from Larry&#8217;s book, Absolute Honesty: Building A Corporate Culture That Values Straight Talk And Rewards Integrity, AMACOM Books, NY, NY, 2003. Used with permission of the publisher.
                                                  
                                                 Notes
                                                 i Lou Carlozo, &#8220;Masters of Disaster,&#8221; Chicago Tribune, 29 January 2002 
                                                
                                                
                                                  Mark Your Calendar 
                                                  April 27: HSAE Luncheon, Bob Hale, Association Management Success, Westin Galleria
                                                 
                                                 
                                                 May 24: HSAE Luncheon, Larry Johnson, Leading with Integrity, Staff Appreciation 
                                                 June 28: HSAE Luncheon, Denise Landers, Learning to Swim in a Sea of Emails
                                                 
                                                
                                                 
                                                
                                                
                                                 2007 HSAE Officers  
                                                 Toy Wood, CAE, President 281-970-8970 x 150 Executive Vice President and CEO of the Greater Houston Builders Association
                                                  
                                                
                                                 Jo D. Miller, President-Elect  713-783-9225 Executive Director, Houston Chapter Institute of Real Estate Management 
                                                  Jeff Tafel, CAE, Secretary 713-623-4362 Director of Allied Services, International Facility Management Association
                                                  Paula Ruth, APR, Treasurer
                                                 281-870-1717
                                                 Paula Ruth &amp; Company Public Relations
                                                  
                                                 Allison Kelley, CAE, Immediate Past President
                                                 832-717-5200 
                                                 Romance Writers of America
                                                  
                                                 
                                                
                                                 This is an electronic newsletter of the Houston Society of Association Executives.   To opt out of this newsletter, please email Aaron Long at along@schipul.com
                                                
                                            
                                        
                                    
                                    
                                
                            
                        
                        
                    
                    
                         
                    
                
            
            
        
    

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			<author>Paula Ruth, APR - noemail@hsae.org</author>
			<pubDate>Thu, 26 Apr 2007 16:00:00 GMT</pubDate>
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			<category>Articles</category>
			<link>http://www.hsae.org/en/art/15/</link>
			<title>HSAE Association Insight 20-Feb 07</title>
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                                                &lt;td style=&quot;FONT-SIZE: 10pt&quot;&gt;Hello [firstname], &lt;br&gt;&lt;br&gt;
                                                &lt;p style=&quot;FONT-SIZE: 10pt&quot;&gt;&lt;i&gt;Welcome to Association Insight, the electronic news publication of the Houston Society of Association Executives.&amp;nbsp; We welcome the news of member organizations, whether they are regular members or associate members.&amp;nbsp; Please send your items for the&amp;nbsp;next newsletter to &lt;/i&gt;&lt;a href=&quot;mailto:pruth@houston.rr.com&quot;&gt;&lt;i&gt;pruth@houston.rr.com&lt;/i&gt;&lt;/a&gt;&lt;i&gt;&amp;nbsp;by&amp;nbsp;March 20.&lt;/i&gt;&lt;/p&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;&lt;b style=&quot;FONT-SIZE: 12pt&quot;&gt;&lt;span style=&quot;COLOR: #0000ff&quot;&gt;Reserve Now for Feb. 23 Luncheon and &quot;Get Smart&quot; about Money&lt;/span&gt; &lt;/b&gt;
                                                &lt;div&gt;&lt;b&gt;&amp;nbsp;&lt;/b&gt;&lt;/div&gt;
                                                Charlotte Stallings, president and CEO of Getting Smart! LLC, a professional speaking, training and consulting firm that shows people how to get smart about money, selling and success, will be our speaker for this week's Houston Society of Association Executive's luncheon at the Omni Westside.&lt;/div&gt;
                                                &lt;p style=&quot;FONT-SIZE: 10pt&quot;&gt;&lt;img style=&quot;WIDTH: 133px; height: 189px&quot; height=&quot;189&quot; alt=&quot;&quot; src=&quot;http://www.hsae.org/attachments/files/140/Stallings.jpg&quot; width=&quot;133&quot; align=&quot;left&quot; border=&quot;0&quot;&gt;A former vice president of investment strategies,&amp;nbsp;Charlotte developed a national initiative to provide investment and financial planning advice geared specifically to women. She served as the firm's national spokesperson on women and investing Issues. &lt;/p&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;Charlotte has a knack for sharing even the most complex business and investment concepts in a thoroughly understandable way. As a member of the &quot;sandwich generation&quot; - baby boomers charged with caring for themselves, their children and their parents - Charlotte is acutely attuned to the financial needs and challenges facing today's families. Her goal is to help people understand money and investing, and show them how to structure their financial lives and investment portfolios to achieve their dreams. Her book, &lt;i&gt;I Wish Someone Had Told Me: Financial Lessons Learned The Hard Way, &lt;/i&gt;will be published&amp;nbsp;this spring.&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;&lt;br&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt; COLOR: #0000ff&quot;&gt;&lt;b&gt;Details:&lt;/b&gt;&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;Time: 11:30, Friday, Feb. 23&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;Place: Omni Westside, 13210 Katy Freeway&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;Cost:&amp;nbsp; $30 members; $35 guests&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;Register: Click&amp;nbsp;&lt;a href=&quot;http://www.hsae.org/en/cev/?50&quot;&gt;here&lt;/a&gt; or email Julie George at &lt;a href=&quot;mailto:jgeorge@absoluteplanning.com&quot;&gt;jgeorge@absoluteplanning.com&lt;/a&gt; .&amp;nbsp;&amp;nbsp;&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 12pt; COLOR: #0000ff&quot;&gt;&lt;b&gt;HSAE Past President Earns CAE&lt;/b&gt;&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;The American Society of Association Executives has announced that Allison Kelley, executive director of Romance Writers of America and immediate past president of HSAE,&amp;nbsp;has earned the Certified Association Executive (&lt;st1:stockticker&gt;CAE&lt;/st1:stockticker&gt;&#8482;) credential. The &lt;st1:stockticker&gt;CAE&lt;/st1:stockticker&gt; is the highest professional credential in the association industry. Less than five percent of all association professionals have earned the &lt;st1:stockticker&gt;CAE&lt;/st1:stockticker&gt;. To be designated as a Certified Association Executive, an applicant must have a minimum of three years experience in nonprofit organization management, complete a minimum of 75 hours of specialized professional development, pass a stringent examination, and pledge to uphold a code of ethics. Approximately 3,300 association professionals currently hold the &lt;st1:stockticker&gt;CAE&lt;/st1:stockticker&gt; credential, which was first awarded in 1961.&amp;nbsp; Congratulations, Allison!&lt;/div&gt;
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                                                &lt;div style=&quot;FONT-SIZE: 12pt&quot;&gt;&lt;font color=&quot;#0000ff&quot;&gt;&lt;b&gt;Presidential&amp;nbsp;Insights&lt;/b&gt;&lt;/font&gt;&lt;/div&gt;
                                                &lt;p style=&quot;FONT-SIZE: 10pt; FONT-FAMILY: Arial&quot;&gt;Greetings HSAE Members!&lt;/p&gt;
                                                &lt;p style=&quot;FONT-SIZE: 10pt; FONT-FAMILY: Arial&quot;&gt;I hope to see you all at the Feb. 23 luncheon.&amp;nbsp; This is the second of a new year of programming, and Jo D. Miller is lining up some fresh faces.&amp;nbsp; &lt;/p&gt;
                                                &lt;p style=&quot;FONT-SIZE: 10pt; FONT-FAMILY: Arial&quot;&gt;Please note that the ASAE Annual Meeting is August 11 &#8211; 14 in Chicago. This is a great place to learn a lot about association management in a short period of time. And remember, these classes count towards CAE credits.&amp;nbsp; We want to encourage more members to work towards the CAE.&amp;nbsp; Also this fall, the TSAE&#8217;s Annual Conference is in the Woodlands, September 23 &#8211; 25. This is another great opportunity right in our own backyard. We certainly encourage attendance and we are looking at ways HSAE might be involved.&lt;/p&gt;
                                                &lt;p style=&quot;FONT-SIZE: 10pt; FONT-FAMILY: Arial&quot;&gt;In addition to great programming,&amp;nbsp; the board would like to increase the benefits of membership.&amp;nbsp; We think we will have a greater voice for associations if there are more of us. Every one of us, no matter what we do, interacts with potential members &#8211; individuals who will benefit by being a member of HSAE. I challenge all of our current members to bring in one new member this year. The first thing to remember is &#8220;The task is to ask:&#8221; What is the worst that can happen? All they can say is &#8220;no.&#8221; Bring your prospects to a luncheon. Once they are there, they will see the value, either for their association or for associate members, their venues and services. So, get out there and lasso &#8216;em in!&amp;nbsp; &lt;o:p&gt;&amp;nbsp;&lt;/o:p&gt;Looking forward to serving you this year. &lt;/p&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt; FONT-FAMILY: Arial&quot;&gt;Best wishes,&lt;br&gt;Toy Wood, CAE&lt;br&gt;Greater Houston Builders Association&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt; FONT-FAMILY: Arial&quot;&gt;HSAE 2007 President &lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt; FONT-FAMILY: Arial&quot;&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt; FONT-FAMILY: Arial&quot;&gt;&lt;b&gt;&lt;font style=&quot;FONT-SIZE: 12pt&quot; color=&quot;#0000ff&quot;&gt;Volunteers Needed&lt;/font&gt;&lt;/b&gt;&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt; FONT-FAMILY: Arial&quot;&gt;If your resolution was to become more active in HSAE this year, then there are opportunities.&amp;nbsp; Help is needed on both the membership and the social event planning committees.&amp;nbsp; If you are interested, please contact Toy Wood at&amp;nbsp;281-970-8970 x 150.&amp;nbsp; One goal of the HSAE board is developing future leaders through a committee structure.&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt; FONT-FAMILY: Arial&quot;&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 12pt; FONT-FAMILY: Arial&quot;&gt;&lt;font color=&quot;#0000ff&quot;&gt;&lt;b&gt;2007 Dues are Past Due&lt;/b&gt;&lt;/font&gt;&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt; FONT-FAMILY: Arial&quot;&gt;By now, members should have received their invoices for 2007 dues.&amp;nbsp; If you have not paid, it is time to renew!&amp;nbsp; Contact Vicky Aranda at &lt;a href=&quot;mailto:hsae@theassociationnetwork.com&quot;&gt;hsae@theassociationnetwork.com &lt;/a&gt;if you did not receive an invoice or you wish to be come a member.&amp;nbsp; The board is happy to report that HSAE finished the year solidly in the black, so that no dues increase was necessary.&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt; FONT-FAMILY: Arial&quot;&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt; FONT-FAMILY: Arial&quot;&gt;&lt;b&gt;&lt;font style=&quot;FONT-SIZE: 12pt&quot; color=&quot;#0000ff&quot;&gt;CAE Study Group Resumes in March&lt;/font&gt;&lt;/b&gt;&lt;/div&gt;
                                                &lt;div class=&quot;MsoNormal&quot; style=&quot;FONT-SIZE: 10pt; FONT-FAMILY: Arial&quot;&gt;&lt;font face=&quot;Arial&quot; color=&quot;navy&quot; size=&quot;2&quot;&gt;&lt;span style=&quot;FONT-SIZE: 10pt; COLOR: navy; FONT-FAMILY: Arial&quot;&gt;&lt;br&gt;&lt;font color=&quot;#000000&quot;&gt;The HSAE Study group will form again in March for another session covering all of the domains and areas of Association Management on the CAE Exam.&amp;nbsp; As always, all HSAE members are invited to participate.&amp;nbsp; You don&#8217;t have to be planning to sit for the CAE exam!&amp;nbsp; The Study Group is a great opportunity to commit to learning more about Association Management from your fellow members as we read and study together.&amp;nbsp; We&#8217;ll determine dates, times and location as a group so that we can accommodate the majority of schedules of those interested in participating in the group.&amp;nbsp; As has been the case for the past couple of sessions, participants can even join the discussions via telephone.&lt;o:p&gt;&lt;/o:p&gt;&lt;/font&gt;&lt;/span&gt;&lt;/font&gt;&lt;/div&gt;
                                                &lt;p class=&quot;MsoNormal&quot; style=&quot;FONT-SIZE: 10pt; FONT-FAMILY: Arial&quot;&gt;&lt;font face=&quot;Arial&quot; color=&quot;navy&quot; size=&quot;2&quot;&gt;&lt;span style=&quot;FONT-SIZE: 10pt; COLOR: navy; FONT-FAMILY: Arial&quot;&gt;&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/font&gt;&lt;/p&gt;
                                                &lt;p class=&quot;MsoNormal&quot; style=&quot;FONT-SIZE: 10pt; FONT-FAMILY: Arial&quot;&gt;&lt;font face=&quot;Arial&quot; color=&quot;navy&quot; size=&quot;2&quot;&gt;&lt;span style=&quot;FONT-SIZE: 10pt; COLOR: navy; FONT-FAMILY: Arial&quot;&gt;If you are interested in joining the study group,&amp;nbsp; or would like more information, please contact Jeff Tafel, CAE at IFMA:&amp;nbsp; 713-623-4362 or &lt;a href=&quot;mailto:jeff.tafel@ifma.org&quot;&gt;jeff.tafel@ifma.org&lt;/a&gt;.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/font&gt;&lt;/p&gt;
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                                                &lt;div style=&quot;FONT-SIZE: 12pt&quot;&gt;&lt;b&gt;&lt;font color=&quot;#0000ff&quot;&gt;In January:&lt;/font&gt;&lt;/b&gt;&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;&lt;img height=&quot;124&quot; alt=&quot;&quot; src=&quot;http://www.hsae.org/attachments/files/141/DSC_0001C.JPG&quot; width=&quot;200&quot; align=&quot;right&quot; border=&quot;0&quot;&gt;&lt;/div&gt;
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                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;President-Elect Jo D. Miller (Institute of Real Estate Management), left, and board member Vicky Aranda (Association Network) greet new member Nicole Kennedy, Romance Writers of America, at the January luncheon.&amp;nbsp; Nicole will be putting out press releases for HSAE meetings.&lt;/div&gt;
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                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;&lt;img style=&quot;WIDTH: 204px; height: 96px&quot; height=&quot;96&quot; alt=&quot;&quot; src=&quot;http://www.hsae.org/attachments/files/142/DSC_0002C.JPG&quot; width=&quot;204&quot; align=&quot;left&quot; border=&quot;0&quot;&gt;&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;&amp;nbsp;At left, Keith Butler, Reliant Park, talks with Margery Reinheardt (Hilton Post Oak),&amp;nbsp;Rita Klein&amp;nbsp;and Lori Carper, both of Houston Association of Realtors, at the January luncheon featuring Karen McCollough on&amp;nbsp;personal branding.&lt;br&gt;&lt;/div&gt;
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                                                &lt;hr&gt;
                                                &amp;nbsp;&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;&lt;b style=&quot;FONT-SIZE: 12pt; COLOR: #0000ff&quot;&gt;Association Day: A Celebration of the Best&lt;br&gt;&lt;/b&gt;&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt; FONT-FAMILY: Verdana&quot;&gt;&lt;span style=&quot;FONT-FAMILY: Arial&quot;&gt;Jay Hagins, CAE, Houston Ad Federation, a past president of HSAE (shown at right&amp;nbsp;with Allison Kelley, CAE,&amp;nbsp;2006 president) was recognized as Association &lt;img style=&quot;WIDTH: 177px; height: 137px&quot; height=&quot;137&quot; alt=&quot;&quot; src=&quot;http://www.hsae.org/attachments/files/143/DSC_0048C.JPG&quot; width=&quot;177&quot; align=&quot;right&quot; border=&quot;0&quot;&gt;Executive of the Year and Margery Reinheardt, (shown&amp;nbsp;in above section)&amp;nbsp;Hilton&amp;nbsp; Post Oak, was named Associate of the Year at the annual Association Day in October at the Courtyard on St. James Place.&lt;/span&gt;&amp;nbsp; &lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt; FONT-FAMILY: Verdana&quot;&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt; FONT-FAMILY: Arial&quot;&gt;Other winners included Adam Aschmann, Greater Houston Builders Association, future leader, (shown below left with Toy Wood, CAE, 2007 HSAE President, who nominated him for the award.&amp;nbsp; The community service program of the American Diabetes Association was selected for the community service award because more than 1000 people were affected by its efforts.&amp;nbsp; Below right, the award was accepted by Ralston Creswell, CAE, a past president, and his staff member Velma Martinez. Other nominees included Greater Houston Builders Association which built nine homes for Katrina evacuees and HomeAid for its program to benefit Mission of Yahweh.&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt; FONT-FAMILY: Verdana&quot;&gt;&lt;img style=&quot;WIDTH: 187px; height: 144px&quot; height=&quot;144&quot; alt=&quot;&quot; src=&quot;http://www.hsae.org/attachments/files/144/DSC_0035C.JPG&quot; width=&quot;187&quot; align=&quot;left&quot; border=&quot;0&quot;&gt;&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt; FONT-FAMILY: Verdana&quot;&gt;&amp;nbsp;&lt;img height=&quot;184&quot; alt=&quot;&quot; src=&quot; http://www.hsae.org/attachments/files/145/dsc_0040c.jpg&quot; width=&quot;180&quot; align=&quot;right&quot; border=&quot;0&quot;&gt;&lt;span style=&quot;FONT-FAMILY: Arial&quot;&gt;Joann Y. Jackson, vice president for Market Diversity Effectiveness for North American Lodging Operations for Marriott International, captivated the October Association Day audience with her tales of generational diversity and how to work together. &lt;/span&gt;&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;p&gt;
                                                &lt;hr&gt;
                                                &lt;/p&gt;
                                                &lt;p&gt;&lt;span style=&quot;FONT-SIZE: 12pt&quot;&gt;&lt;b&gt;&lt;font color=&quot;#0000ff&quot;&gt;Use the HSAE Job&amp;nbsp;Bank&lt;/font&gt;&lt;/b&gt;&lt;/span&gt;&lt;/p&gt;
                                                &lt;p style=&quot;FONT-SIZE: 10pt&quot;&gt;Jobs posted on the HSAE website bring results.&amp;nbsp;You may want to check the job bank frequently if you are in the market.&amp;nbsp; A posting is $50 for members&amp;nbsp;for one month of website exposure.&amp;nbsp; Remember to use the HSAE job bank when you are looking for association staff.&amp;nbsp;The job bank is a benefit of membership enabled by our website, donated by Schipul-The Web Marketing Company.&lt;/p&gt;
                                                &lt;p style=&quot;FONT-SIZE: 10pt&quot;&gt;&amp;nbsp;&lt;/p&gt;
                                                &lt;p style=&quot;FONT-SIZE: 12pt; COLOR: #0000ff&quot;&gt;&lt;b&gt;HSAE Powers Up at &quot;Power Tools&quot; &lt;/b&gt;&lt;/p&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;&lt;img style=&quot;WIDTH: 198px; height: 152px&quot; height=&quot;152&quot; alt=&quot;&quot; src=&quot;http://www.hsae.org/attachments/files/147/DSC_0004C.JPG&quot; width=&quot;198&quot; align=&quot;left&quot; border=&quot;0&quot;&gt;For the second year in a row, HSAE manned a booth at&amp;nbsp;CenterPoint Energy's &amp;nbsp;Power Tools for Nonprofit Conference tradeshow held Nov. 15 at Reliant center. This year's booth featured photos from monthly meetings.&amp;nbsp;Among those staffing&amp;nbsp;the booth this year were (left to right) President-Elect&amp;nbsp;Jo D. Miller,&amp;nbsp;Institute of Real Estate Management.&amp;nbsp;2006 President Allison Kelley, CAE, Romance&amp;nbsp;Writers of America, &amp;nbsp;and&amp;nbsp; Ashley Evans, Institute of Real Estate Management.&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;
                                                &lt;p class=&quot;MsoPlainText&quot; style=&quot;FONT-SIZE: 12pt; MARGIN: 0in 0in 0pt; FONT-FAMILY: Arial&quot;&gt;&lt;font face=&quot;Courier new&quot; color=&quot;#0000ff&quot;&gt;&lt;b style=&quot;FONT-SIZE: 12pt; FONT-FAMILY: Arial&quot;&gt;Three Critical Steps to Implementing Organizational Change&lt;/b&gt;&lt;/font&gt;&lt;/p&gt;
                                                &lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;By Larry Johnson&lt;/p&gt;
                                                &lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;o:p&gt;&amp;nbsp;&lt;/o:p&gt;&lt;/p&gt;
                                                &lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;i&gt;Larry Johnson is a well-known business author, speaker and consultant who will be the keynote speaker at our meeting on May 24. His latest book is&lt;/i&gt; Absolute Honesty: Building A Corporate Culture That Values Straight Talk and Reward Integrity&lt;i&gt;. Larry and his daughter, Gen-Expert Meagan Johnson can be reached at&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;800-759-4933 or http://www.johnsontraininggroup.com .&lt;/i&gt;&lt;/p&gt;
                                                &lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;o:p&gt;&amp;nbsp;&lt;/o:p&gt;&lt;o:p&gt;&amp;nbsp;&lt;/o:p&gt;&lt;/p&gt;
                                                &lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;Change is never easy.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;Whether you are expanding your customer service efforts, initiating a new cost management system,&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;launching a total reengineering effort, or adjusting to a merger, shifting from the old to the new is usually painful.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;Here are three ideas that might help that process:&lt;/p&gt;
                                                &lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;o:p&gt;&amp;nbsp;&lt;/o:p&gt;&lt;/p&gt;
                                                &lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt; mso-outline-level: 1&quot;&gt;&lt;b&gt;1.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;Clarify the reason for the change&lt;/b&gt;&lt;/p&gt;
                                                &lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;o:p&gt;&amp;nbsp;&lt;/o:p&gt;&lt;/p&gt;
                                                &lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;In the 1996 presidential election, despite a Republican sweep of Congress two years before, Bob Dole lost by an overwhelming majority.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;Was it that the nation had suddenly become Democratic?&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;Probably not.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;Was it that Dole ran a less-than-effective campaign?&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;Maybe.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;Was it that the unemployment rate was at it&#8217;s lowest in 30 years and the economy had never been better?&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;Absolutely.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;&lt;/p&gt;
                                                &lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;o:p&gt;&amp;nbsp;&lt;/o:p&gt;&lt;/p&gt;
                                                &lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;Dole had the misfortune of running in a year when there was no compelling reason for change in the minds of the electorate.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;&lt;/p&gt;
                                                &lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;o:p&gt;&amp;nbsp;&lt;/o:p&gt;&lt;/p&gt;
                                                &lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;Change puts people out of their comfort zones.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;They must learn new processes, establish new habits and develop new skills - which means that for a while they will be incompetent, inefficient, and awkward.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;Boy, that sure sounds like fun to me, doesn&#8217;t it to you?&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;No wonder people resist change. &lt;/p&gt;
                                                &lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;o:p&gt;&amp;nbsp;&lt;/o:p&gt;&lt;/p&gt;
                                                &lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;To overcome this resistance, people must have a compelling need to do so firmly established in their minds.&lt;/p&gt;
                                                &lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;o:p&gt;&amp;nbsp;&lt;/o:p&gt;&lt;/p&gt;
                                                &lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&#8220;But,&#8221; you may say, &#8220;I&#8217;ve told them the reason for the change.&#8221;&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;Try this test: Select some employees at random,&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;and ask them to give you, in their own words, the reason for the changes you want to make.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;If they can&#8217;t give you a reason for the change that would compel you to want to take the risk of changing, then it&#8217;s a fair bet that they do not feel compelled to change themselves.&lt;/p&gt;
                                                &lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;o:p&gt;&amp;nbsp;&lt;/o:p&gt;&lt;/p&gt;
                                                &lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt; mso-outline-level: 1&quot;&gt;&lt;b&gt;2.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;Keep people informed about all aspects of the change&lt;/b&gt;&lt;/p&gt;
                                                &lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt;
                                                &lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;There is a cynical, Dilbert-like sign that pops up on office bulletin boards.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;It has a picture of a mushroom and a caption that reads, &#8220;They treat me like a mushroom here - they keep me in the dark.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; T&lt;/span&gt;hey feed me a lot of &#8216;mushroom food,&#8217; and then they can me.&#8221;&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;No one likes to be treated like a mushroom, and almost everyone likes to be &#8220;in the know.&#8221;&lt;/p&gt;
                                                &lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;o:p&gt;&amp;nbsp;&lt;/o:p&gt;&lt;/p&gt;
                                                &lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;Unfortunately, it is conventional wisdom among many managers to only tell people what they absolutely are required to know to implement their little piece of the change.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;These managers reason that it&#8217;s not good to overwhelm people with too much information.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;Nonsense! &lt;/p&gt;
                                                &lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;o:p&gt;&amp;nbsp;&lt;/o:p&gt;&lt;/p&gt;
                                                &lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;Nature abhors a vacuum.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;When there isn&#8217;t official information available, people will create their own rumors to fill the vacuum - and those rumors tend to be less accurate, more negative, and more distressing than any true information about the change that you&#8217;re keeping&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;from them.&lt;/p&gt;
                                                &lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;o:p&gt;&amp;nbsp;&lt;/o:p&gt;&lt;/p&gt;
                                                &lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;You might even want to start your own, true rumors by discussing various aspects of the change with your fellow managers or other OTD&#8217;s (organizational top dogs) while in earshot of line employees.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;Given human beings&#8217; propensity for gossip, this &#8220;true gossip&#8221; will shoot through your organization faster than any official announcement, memo or e-mail.&lt;/p&gt;
                                                &lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;o:p&gt;&amp;nbsp;&lt;/o:p&gt;&lt;/p&gt;
                                                &lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt; mso-outline-level: 1&quot;&gt;&lt;b&gt;3.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;Measure and reward what you want to change&lt;/b&gt;&lt;/p&gt;
                                                &lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;o:p&gt;&amp;nbsp;&lt;/o:p&gt;&lt;/p&gt;
                                                &lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;In 1994, Boeing executive Gordon Bethune took the reins of Continental Airlines.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;At the time, Continental was a company in distress.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;Hated by its passengers, its&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;unions, and its shareholders, the company was on the verge of bankruptcy.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;Bethune realized that to survive, Continental would have to start giving customers what they wanted, and what customers wanted was an airline that was reliable.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;In other words, an airline that would get you there on time, every time.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;Continental had one of the worst on-time arrival records in the industry.&lt;/p&gt;
                                                &lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;o:p&gt;&amp;nbsp;&lt;/o:p&gt;&lt;/p&gt;
                                                &lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;On-time arrival became the mantra of the new Continental Airlines.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;Since arrival and departure times are already measured by the Department of Transportation, Bethune had only to reward improvement performance, and he did that the old fashion way - with money.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;He promised every employee that they would be paid $65 for every month that their on-time performance was good enough to place them in the top five nationwide, according to Department of Transportation figures.&lt;/p&gt;
                                                &lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;o:p&gt;&amp;nbsp;&lt;/o:p&gt;&lt;/p&gt;
                                                &lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;You may say that that&#8217;s an expensive proposition.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;Continental has 40,000 employees, which at $65 per head adds up to $2.6 million.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;But their research showed that the loss of customers due to poor on-time performance was costing them $5 million per month.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;If spending $2.6 million could correct the problem, it would be a win/win for everyone. &lt;/p&gt;
                                                &lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;o:p&gt;&amp;nbsp;&lt;/o:p&gt;&lt;/p&gt;
                                                &lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;And it worked.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;They announced the program in January 1995.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;And by the end of the month, their on-time performance had risen from 61% to 71%.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;In February, it jumped to 80%, which placed them in fourth place nationally.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;Today, Continental regularly ranks at the top of the rating in on-time performance.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;This, along with other changes Bethune has instituted has turned Continental around from being one of the worst airlines in the industry to one of the best (Source: Fortune Magazine, 5/25/98).&lt;/p&gt;
                                                &lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;o:p&gt;&amp;nbsp;&lt;/o:p&gt;&lt;/p&gt;
                                                &lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;Of course, you may not have the margins to pay every employee a bonus for making progress toward a desired change.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;But as we all know, money is not the only motivator.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;Recognition, days off, flex time, praise, desirable assignments, increased responsibility, and opportunities to have input into decisions are just a few ways to reward the changes you want. &lt;/p&gt;
                                                &lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;o:p&gt;&amp;nbsp;&lt;/o:p&gt;&lt;/p&gt;
                                                &lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;Two important things are critical, however: &lt;/p&gt;
                                                &lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;1.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;You must measure progress toward the change outcomes you desire.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;There&#8217;s an old rubric that says, &#8220;What gets measured, gets done.&#8221; Bethune says, &#8220;What gets measured gets managed.&#8221;&lt;/p&gt;
                                                &lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;o:p&gt;&amp;nbsp;&lt;/o:p&gt;&lt;/p&gt;
                                                &lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;2.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;You must reward progress toward those outcomes, based on the measurements.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;People will strive to support your change efforts when they can see what&#8217;s in it for themselves.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;And make sure the links between their progress and the rewards are clear and easy to understand.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;(The $65 bonus for Continental employees was not included in the employees' regular paychecks where it might be overlooked.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;It was issued as a separate check.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;Additionally, the taxes taken from this $65 were deducted from the regular paychecks so the bonus check was a simple, clear $65, period!). &lt;/p&gt;
                                                &lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;o:p&gt;&amp;nbsp;&lt;/o:p&gt;&lt;/p&gt;
                                                &lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;So as you implement changes in your organization, ask yourself these three questions:&lt;/p&gt;
                                                &lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;o:p&gt;&amp;nbsp;&lt;/o:p&gt;&lt;/p&gt;
                                                &lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;1.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;&quot;Could anyone in this organization tell me what we are trying to change and why?&quot;&lt;/p&gt;
                                                &lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;o:p&gt;&amp;nbsp;&lt;/o:p&gt;&lt;/p&gt;
                                                &lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;2.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;&quot;Could anyone in this organization describe the plan for the change and any changes to that plan?&quot;&lt;/p&gt;
                                                &lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;o:p&gt;&amp;nbsp;&lt;/o:p&gt;&lt;/p&gt;
                                                &lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;3.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;&quot;Could anyone in this organization explain the direct and indirect rewards he or she will receive for making progress toward the desired outcome of the change?&quot;&lt;/p&gt;
                                                &lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;o:p&gt;&amp;nbsp;&lt;/o:p&gt;&lt;/p&gt;
                                                &lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;If the answer to all three of these questions is &#8220;yes&#8221;, perhaps your change efforts will be rewarded with success. If, on the other hand, the answer to any of the questions is &#8220;no,&#8221; you&#8217;ve probably got some work to do.&lt;/p&gt;
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                                                &lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&#169; 2003 Larry Johnson.&amp;nbsp; All rights reserved. Used with permission.&lt;/p&gt;
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                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;&lt;span style=&quot;FONT-SIZE: 12pt; COLOR: #0000ff&quot;&gt;&lt;b&gt;Mark Your Calendar&lt;/b&gt; &lt;/span&gt;&lt;/div&gt;
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                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;&lt;b&gt;Feb. 23:&lt;/b&gt; HSAE Luncheon, Get Smart About Money, Omni Westside &lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;&lt;b&gt;March 23&lt;/b&gt;: HSAE Luncheon, Selling Association Services&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;&lt;b&gt;April 27&lt;/b&gt;: HSAE Luncheon, Bob Hale, Association Management Success&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;&lt;b&gt;May 24:&lt;/b&gt; HSAE Luncheon, Larry Johnson, Leading with Integrity, Staff Appreciation&amp;nbsp;&lt;/div&gt;
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                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;&lt;span style=&quot;FONT-SIZE: 12pt&quot;&gt;&lt;b&gt;&amp;nbsp;&lt;span style=&quot;COLOR: #0000ff&quot;&gt;2007 HSAE Officers &lt;br&gt;&lt;/span&gt;&lt;/b&gt;&lt;/span&gt;&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;Toy Wood, CAE, President&lt;br&gt;281-970-8970 x 150&lt;br&gt;Executive Vice President and CEO of the Greater Houston Builders Association
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                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;Jo D. Miller,&amp;nbsp;President-Elect &lt;br&gt;713-783-9225&lt;br&gt;Executive Director, Houston Chapter Institute of Real Estate Management &lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;&lt;br&gt;Jeff Tafel, CAE, Secretary&lt;br&gt;713-623-4362&lt;br&gt;Director of Allied Services, International Facility Management Association&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;&lt;br&gt;Paula Ruth, APR, Treasurer&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;281-870-1717&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;Paula Ruth &amp;amp; Company Public Relations&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;&lt;br&gt;&amp;nbsp;&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;Allison Kelley, CAE,&amp;nbsp;Immediate Past President&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;832-717-5200 &lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot;&gt;Romance Writers of America&lt;/div&gt;
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                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot; align=&quot;center&quot; src_cetemp=&quot;http://www.hsae.org/attachments/files/146/DSC_0002C.JPG&quot;&gt;&lt;img style=&quot;WIDTH: 323px; height: 219px&quot; height=&quot;219&quot; alt=&quot;&quot; src=&quot;http://www.hsae.org/attachments/files/146/DSC_0002C.JPG&quot; width=&quot;323&quot; border=&quot;0&quot;&gt;&lt;/div&gt;
                                                &lt;div style=&quot;FONT-SIZE: 10pt&quot; align=&quot;left&quot; src_cetemp=&quot;http://www.hsae.org/attachments/files/146/DSC_0002C.JPG&quot;&gt;HSAE 2007 president Toy Wood, CAE, Greater Houston Builders Association, presents a crystal bowl to outgoing president Allison Kelley, CAE, Romance Writers of America,&amp;nbsp;at the December planning meeting, as Julie George (Loren Cook &amp;amp; Associates)&amp;nbsp;(right front) and the rest of the board watch.&amp;nbsp; Among the board members are second row (left to right) Jo D. Miller, Institute of Real Estate Management; past president Ralston Creswell, CAE, American Diabetes Association; Margery Reinheardt, Hilton Doubletree Post Oak, Phil Kunetka, Independent Electrical Contractors, Vicky Aranda, Association Network; Jeff Tafel, CAE, International Facility Management Association; &amp;nbsp;Jennifer Lindsay, Reliant Park, and Paula Ruth, APR, Paula Ruth &amp;amp; Company Public Relations. Jay Hagins, CAE, Houston Ad Federation, was also present.&amp;nbsp; Not&amp;nbsp;pictured were Andy Teas, CAE, Houston Apartment Association, and Lori Carper, Houston Association of Realtors.&lt;/div&gt;
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                                                &amp;nbsp;This is an electronic newsletter of the Houston Society of Association Executives.&amp;nbsp;&amp;nbsp; To opt out of this newsletter, please email Aaron Long at &lt;a href=&quot;mailto:along@schipul.com&quot;&gt;along@schipul.com.&lt;/a&gt;&lt;/div&gt;
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&lt;br&gt;&lt;br&gt;20-Feb-07 12:09 PM
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			<itunes:subtitle>HSAE Association Insight 20-Feb 07</itunes:subtitle>
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                                                Hello [firstname],   
                                                Welcome to Association Insight, the electronic news publication of the Houston Society of Association Executives.  We welcome the news of member organizations, whether they are regular members or associate members.  Please send your items for the next newsletter to pruth@houston.rr.com by March 20. 
                                                Reserve Now for Feb. 23 Luncheon and &quot;Get Smart&quot; about Money 
                                                  
                                                Charlotte Stallings, president and CEO of Getting Smart! LLC, a professional speaking, training and consulting firm that shows people how to get smart about money, selling and success, will be our speaker for this week's Houston Society of Association Executive's luncheon at the Omni Westside.
                                                A former vice president of investment strategies, Charlotte developed a national initiative to provide investment and financial planning advice geared specifically to women. She served as the firm's national spokesperson on women and investing Issues.  
                                                Charlotte has a knack for sharing even the most complex business and investment concepts in a thoroughly understandable way. As a member of the &quot;sandwich generation&quot; - baby boomers charged with caring for themselves, their children and their parents - Charlotte is acutely attuned to the financial needs and challenges facing today's families. Her goal is to help people understand money and investing, and show them how to structure their financial lives and investment portfolios to achieve their dreams. Her book, I Wish Someone Had Told Me: Financial Lessons Learned The Hard Way, will be published this spring.
                                                  
                                                Details:
                                                Time: 11:30, Friday, Feb. 23
                                                Place: Omni Westside, 13210 Katy Freeway
                                                Cost:  $30 members; $35 guests
                                                Register: Click here or email Julie George at jgeorge@absoluteplanning.com .  
                                                 
                                                HSAE Past President Earns CAE
                                                 
                                                The American Society of Association Executives has announced that Allison Kelley, executive director of Romance Writers of America and immediate past president of HSAE, has earned the Certified Association Executive (CAE&#8482;) credential. The CAE is the highest professional credential in the association industry. Less than five percent of all association professionals have earned the CAE. To be designated as a Certified Association Executive, an applicant must have a minimum of three years experience in nonprofit organization management, complete a minimum of 75 hours of specialized professional development, pass a stringent examination, and pledge to uphold a code of ethics. Approximately 3,300 association professionals currently hold the CAE credential, which was first awarded in 1961.  Congratulations, Allison!
                                                 
                                                 
                                                Presidential Insights
                                                Greetings HSAE Members! 
                                                I hope to see you all at the Feb. 23 luncheon.  This is the second of a new year of programming, and Jo D. Miller is lining up some fresh faces.   
                                                Please note that the ASAE Annual Meeting is August 11 &#8211; 14 in Chicago. This is a great place to learn a lot about association management in a short period of time. And remember, these classes count towards CAE credits.  We want to encourage more members to work towards the CAE.  Also this fall, the TSAE&#8217;s Annual Conference is in the Woodlands, September 23 &#8211; 25. This is another great opportunity right in our own backyard. We certainly encourage attendance and we are looking at ways HSAE might be involved. 
                                                In addition to great programming,  the board would like to increase the benefits of membership.  We think we will have a greater voice for associations if there are more of us. Every one of us, no matter what we do, interacts with potential members &#8211; individuals who will benefit by being a member of HSAE. I challenge all of our current members to bring in one new member this year. The first thing to remember is &#8220;The task is to ask:&#8221; What is the worst that can happen? All they can say is &#8220;no.&#8221; Bring your prospects to a luncheon. Once they are there, they will see the value, either for their association or for associate members, their venues and services. So, get out there and lasso &#8216;em in!   Looking forward to serving you this year.  
                                                Best wishes, Toy Wood, CAE Greater Houston Builders Association
                                                HSAE 2007 President 
                                                 
                                                Volunteers Needed
                                                If your resolution was to become more active in HSAE this year, then there are opportunities.  Help is needed on both the membership and the social event planning committees.  If you are interested, please contact Toy Wood at 281-970-8970 x 150.  One goal of the HSAE board is developing future leaders through a committee structure.
                                                 
                                                2007 Dues are Past Due
                                                By now, members should have received their invoices for 2007 dues.  If you have not paid, it is time to renew!  Contact Vicky Aranda at hsae@theassociationnetwork.com if you did not receive an invoice or you wish to be come a member.  The board is happy to report that HSAE finished the year solidly in the black, so that no dues increase was necessary.
                                                 
                                                CAE Study Group Resumes in March
                                                 The HSAE Study group will form again in March for another session covering all of the domains and areas of Association Management on the CAE Exam.  As always, all HSAE members are invited to participate.  You don&#8217;t have to be planning to sit for the CAE exam!  The Study Group is a great opportunity to commit to learning more about Association Management from your fellow members as we read and study together.  We&#8217;ll determine dates, times and location as a group so that we can accommodate the majority of schedules of those interested in participating in the group.  As has been the case for the past couple of sessions, participants can even join the discussions via telephone.
                                                 
                                                If you are interested in joining the study group,  or would like more information, please contact Jeff Tafel, CAE at IFMA:  713-623-4362 or jeff.tafel@ifma.org. 
                                                
                                                
                                                
                                                In January:
                                                
                                                 
                                                 
                                                President-Elect Jo D. Miller (Institute of Real Estate Management), left, and board member Vicky Aranda (Association Network) greet new member Nicole Kennedy, Romance Writers of America, at the January luncheon.  Nicole will be putting out press releases for HSAE meetings.
                                                 
                                                
                                                 At left, Keith Butler, Reliant Park, talks with Margery Reinheardt (Hilton Post Oak), Rita Klein and Lori Carper, both of Houston Association of Realtors, at the January luncheon featuring Karen McCollough on personal branding. 
                                                 
                                                
                                                
                                                 
                                                Association Day: A Celebration of the Best 
                                                Jay Hagins, CAE, Houston Ad Federation, a past president of HSAE (shown at right with Allison Kelley, CAE, 2006 president) was recognized as Association Executive of the Year and Margery Reinheardt, (shown in above section) Hilton  Post Oak, was named Associate of the Year at the annual Association Day in October at the Courtyard on St. James Place.  
                                                 
                                                Other winners included Adam Aschmann, Greater Houston Builders Association, future leader, (shown below left with Toy Wood, CAE, 2007 HSAE President, who nominated him for the award.  The community service program of the American Diabetes Association was selected for the community service award because more than 1000 people were affected by its efforts.  Below right, the award was accepted by Ralston Creswell, CAE, a past president, and his staff member Velma Martinez. Other nominees included Greater Houston Builders Association which built nine homes for Katrina evacuees and HomeAid for its program to benefit Mission of Yahweh.
                                                
                                                 Joann Y. Jackson, vice president for Market Diversity Effectiveness for North American Lodging Operations for Marriott International, captivated the October Association Day audience with her tales of generational diversity and how to work together. 
                                                 
                                                
                                                
                                                 
                                                Use the HSAE Job Bank 
                                                Jobs posted on the HSAE website bring results. You may want to check the job bank frequently if you are in the market.  A posting is $50 for members for one month of website exposure.  Remember to use the HSAE job bank when you are looking for association staff. The job bank is a benefit of membership enabled by our website, donated by Schipul-The Web Marketing Company. 
                                                  
                                                HSAE Powers Up at &quot;Power Tools&quot;  
                                                For the second year in a row, HSAE manned a booth at CenterPoint Energy's  Power Tools for Nonprofit Conference tradeshow held Nov. 15 at Reliant center. This year's booth featured photos from monthly meetings. Among those staffing the booth this year were (left to right) President-Elect Jo D. Miller, Institute of Real Estate Management. 2006 President Allison Kelley, CAE, Romance Writers of America,  and  Ashley Evans, Institute of Real Estate Management.
                                                 
                                                
                                                Three Critical Steps to Implementing Organizational Change 
                                                By Larry Johnson 
                                                  
                                                Larry Johnson is a well-known business author, speaker and consultant who will be the keynote speaker at our meeting on May 24. His latest book is Absolute Honesty: Building A Corporate Culture That Values Straight Talk and Reward Integrity. Larry and his daughter, Gen-Expert Meagan Johnson can be reached at  800-759-4933 or http://www.johnsontraininggroup.com . 
                                                   
                                                Change is never easy.  Whether you are expanding your customer service efforts, initiating a new cost management system,  launching a total reengineering effort, or adjusting to a merger, shifting from the old to the new is usually painful.  Here are three ideas that might help that process: 
                                                  
                                                1.  Clarify the reason for the change 
                                                  
                                                In the 1996 presidential election, despite a Republican sweep of Congress two years before, Bob Dole lost by an overwhelming majority.  Was it that the nation had suddenly become Democratic?  Probably not.  Was it that Dole ran a less-than-effective campaign?  Maybe.  Was it that the unemployment rate was at it&#8217;s lowest in 30 years and the economy had never been better?  Absolutely.   
                                                  
                                                Dole had the misfortune of running in a year when there was no compelling reason for change in the minds of the electorate.   
                                                  
                                                Change puts people out of their comfort zones.  They must learn new processes, establish new habits and develop new skills - which means that for a while they will be incompetent, inefficient, and awkward.  Boy, that sure sounds like fun to me, doesn&#8217;t it to you?  No wonder people resist change.  
                                                  
                                                To overcome this resistance, people must have a compelling need to do so firmly established in their minds. 
                                                  
                                                &#8220;But,&#8221; you may say, &#8220;I&#8217;ve told them the reason for the change.&#8221;  Try this test: Select some employees at random,  and ask them to give you, in their own words, the reason for the changes you want to make.  If they can&#8217;t give you a reason for the change that would compel you to want to take the risk of changing, then it&#8217;s a fair bet that they do not feel compelled to change themselves. 
                                                  
                                                2.  Keep people informed about all aspects of the change 
                                                  
                                                There is a cynical, Dilbert-like sign that pops up on office bulletin boards.  It has a picture of a mushroom and a caption that reads, &#8220;They treat me like a mushroom here - they keep me in the dark.  They feed me a lot of &#8216;mushroom food,&#8217; and then they can me.&#8221;  No one likes to be treated like a mushroom, and almost everyone likes to be &#8220;in the know.&#8221; 
                                                  
                                                Unfortunately, it is conventional wisdom among many managers to only tell people what they absolutely are required to know to implement their little piece of the change.  These managers reason that it&#8217;s not good to overwhelm people with too much information.  Nonsense!  
                                                  
                                                Nature abhors a vacuum.  When there isn&#8217;t official information available, people will create their own rumors to fill the vacuum - and those rumors tend to be less accurate, more negative, and more distressing than any true information about the change that you&#8217;re keeping  from them. 
                                                  
                                                You might even want to start your own, true rumors by discussing various aspects of the change with your fellow managers or other OTD&#8217;s (organizational top dogs) while in earshot of line employees.  Given human beings&#8217; propensity for gossip, this &#8220;true gossip&#8221; will shoot through your organization faster than any official announcement, memo or e-mail. 
                                                  
                                                3.  Measure and reward what you want to change 
                                                  
                                                In 1994, Boeing executive Gordon Bethune took the reins of Continental Airlines.  At the time, Continental was a company in distress.  Hated by its passengers, its  unions, and its shareholders, the company was on the verge of bankruptcy.  Bethune realized that to survive, Continental would have to start giving customers what they wanted, and what customers wanted was an airline that was reliable.  In other words, an airline that would get you there on time, every time.  Continental had one of the worst on-time arrival records in the industry. 
                                                  
                                                On-time arrival became the mantra of the new Continental Airlines.  Since arrival and departure times are already measured by the Department of Transportation, Bethune had only to reward improvement performance, and he did that the old fashion way - with money.  He promised every employee that they would be paid $65 for every month that their on-time performance was good enough to place them in the top five nationwide, according to Department of Transportation figures. 
                                                  
                                                You may say that that&#8217;s an expensive proposition.  Continental has 40,000 employees, which at $65 per head adds up to $2.6 million.  But their research showed that the loss of customers due to poor on-time performance was costing them $5 million per month.  If spending $2.6 million could correct the problem, it would be a win/win for everyone.  
                                                  
                                                And it worked.  They announced the program in January 1995.  And by the end of the month, their on-time performance had risen from 61% to 71%.  In February, it jumped to 80%, which placed them in fourth place nationally.  Today, Continental regularly ranks at the top of the rating in on-time performance.  This, along with other changes Bethune has instituted has turned Continental around from being one of the worst airlines in the industry to one of the best (Source: Fortune Magazine, 5/25/98). 
                                                  
                                                Of course, you may not have the margins to pay every employee a bonus for making progress toward a desired change.  But as we all know, money is not the only motivator.  Recognition, days off, flex time, praise, desirable assignments, increased responsibility, and opportunities to have input into decisions are just a few ways to reward the changes you want.  
                                                  
                                                Two important things are critical, however:  
                                                1.  You must measure progress toward the change outcomes you desire.  There&#8217;s an old rubric that says, &#8220;What gets measured, gets done.&#8221; Bethune says, &#8220;What gets measured gets managed.&#8221; 
                                                  
                                                2.  You must reward progress toward those outcomes, based on the measurements.  People will strive to support your change efforts when they can see what&#8217;s in it for themselves.  And make sure the links between their progress and the rewards are clear and easy to understand.  (The $65 bonus for Continental employees was not included in the employees' regular paychecks where it might be overlooked.  It was issued as a separate check.  Additionally, the taxes taken from this $65 were deducted from the regular paychecks so the bonus check was a simple, clear $65, period!).  
                                                  
                                                So as you implement changes in your organization, ask yourself these three questions: 
                                                  
                                                1.  &quot;Could anyone in this organization tell me what we are trying to change and why?&quot; 
                                                  
                                                2.  &quot;Could anyone in this organization describe the plan for the change and any changes to that plan?&quot; 
                                                  
                                                3.  &quot;Could anyone in this organization explain the direct and indirect rewards he or she will receive for making progress toward the desired outcome of the change?&quot; 
                                                  
                                                If the answer to all three of these questions is &#8220;yes&#8221;, perhaps your change efforts will be rewarded with success. If, on the other hand, the answer to any of the questions is &#8220;no,&#8221; you&#8217;ve probably got some work to do. 
                                                  
                                                &#169; 2003 Larry Johnson.  All rights reserved. Used with permission. 
                                                
                                                 
                                                
                                                
                                                 
                                                Mark Your Calendar 
                                                 
                                                
                                                Feb. 23: HSAE Luncheon, Get Smart About Money, Omni Westside 
                                                March 23: HSAE Luncheon, Selling Association Services
                                                April 27: HSAE Luncheon, Bob Hale, Association Management Success
                                                May 24: HSAE Luncheon, Larry Johnson, Leading with Integrity, Staff Appreciation 
                                                
                                                
                                                 
                                                
                                                
                                                 2007 HSAE Officers  
                                                Toy Wood, CAE, President 281-970-8970 x 150 Executive Vice President and CEO of the Greater Houston Builders Association
                                                 
                                                
                                                Jo D. Miller, President-Elect  713-783-9225 Executive Director, Houston Chapter Institute of Real Estate Management 
                                                 Jeff Tafel, CAE, Secretary 713-623-4362 Director of Allied Services, International Facility Management Association
                                                 Paula Ruth, APR, Treasurer
                                                281-870-1717
                                                Paula Ruth &amp; Company Public Relations
                                                  
                                                Allison Kelley, CAE, Immediate Past President
                                                832-717-5200 
                                                Romance Writers of America
                                                 
                                                
                                                HSAE 2007 president Toy Wood, CAE, Greater Houston Builders Association, presents a crystal bowl to outgoing president Allison Kelley, CAE, Romance Writers of America, at the December planning meeting, as Julie George (Loren Cook &amp; Associates) (right front) and the rest of the board watch.  Among the board members are second row (left to right) Jo D. Miller, Institute of Real Estate Management; past president Ralston Creswell, CAE, American Diabetes Association; Margery Reinheardt, Hilton Doubletree Post Oak, Phil Kunetka, Independent Electrical Contractors, Vicky Aranda, Association Network; Jeff Tafel, CAE, International Facility Management Association;  Jennifer Lindsay, Reliant Park, and Paula Ruth, APR, Paula Ruth &amp; Company Public Relations. Jay Hagins, CAE, Houston Ad Federation, was also present.  Not pictured were Andy Teas, CAE, Houston Apartment Association, and Lori Carper, Houston Association of Realtors.
                                                
                                                
                                                 This is an electronic newsletter of the Houston Society of Association Executives.   To opt out of this newsletter, please email Aaron Long at along@schipul.com.
                                                
                                            
                                        
                                    
                                    
                                
                            
                        
                        
                    
                    
                         
                    
                
            
            
        
    

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			<itunes:subtitle>HSAE Association Insight for October Published</itunes:subtitle>
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			<title>HSAE July 2005 Newsletter</title>
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&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot; color=&quot;#0000cc&quot; size=&quot;4&quot;&gt;&lt;strong&gt;July 2005 Newsletter&lt;/strong&gt;&lt;/font&gt;&lt;/p&gt;
&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;It may be hot in Houston, but HSAE is one cool group.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;Welcome to the July newsletter of the Houston Society of Association Executives.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;If you would like to submit an item for the August newsletter, please send it to &lt;a href=&quot;mailto:pruth@houston.rr.com&quot;&gt;pruth@houston.rr.com&lt;/a&gt; by Aug. 12.&lt;/font&gt;&lt;/p&gt;
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&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot; color=&quot;#0000cc&quot; size=&quot;4&quot;&gt;&lt;strong&gt;President's Message&lt;/strong&gt;&lt;/font&gt;&lt;/p&gt;
&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;Dear HSAE Members:&lt;/font&gt;&lt;/p&gt;
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&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;Thank you for taking time out of your busy summer to attend the Astros' Game, and special thanks to Allison Kelley for arranging the meeting.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;Oliver Luck of the Houston Sports Authority, our host, gave a great presentation.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;Keep your fingers crossed.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;We may see another major sporting program in town.&lt;/font&gt;&lt;/p&gt;
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&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;As I thought about this month's program, &amp;quot;Men are From Mars and Women Aren't Impressed&amp;quot;, at first I took personal offense to its title.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;Then, I thought &amp;ldquo;that would be silly as I live with three women and work with 12 others.&amp;rdquo;&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;Furthermore, I'm not from Mars but originally from Midland.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;Of course, it could be debated that once you get out of town and are headed towards New Mexico and west, the landscape looks a lot like Mars and is hotter than another place that starts with an &amp;quot;h.&amp;rdquo;&lt;/font&gt;&lt;/p&gt;
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&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;Seriously, I apologize for not being at the July meeting.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;My absence is not because I took offense, but because I have both a business meeting and a family wedding to attend.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;Could someone take notes to share as to how we all can better listen and understand one another?&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;It is only going to be through collaboration, partnering and team work that our organizations, leadership and staff teams will flourish.&lt;/font&gt;&lt;/p&gt;
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&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;Best Wishes from Mars (Virginia),&lt;/font&gt;&lt;/p&gt;
&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;Ralston&lt;/font&gt;&lt;/p&gt;
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&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;J. Ralston Creswell, CAE&lt;/font&gt;&lt;/p&gt;
&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;HSAE President&lt;/font&gt;&lt;/p&gt;
&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;713-977-7706, ext. 6083&lt;/font&gt;&lt;/p&gt;
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&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot; color=&quot;#0000cc&quot; size=&quot;4&quot;&gt;&lt;strong&gt;New Website Offers Job Posting Opportunities&lt;/strong&gt;&lt;/font&gt;&lt;/p&gt;
&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;Our new website, hosted by Schipul&amp;mdash;The Web Marketing Company, includes a job bank.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;You may post your jobs for 30 days for $50, and we can generate a periodic newsletter that includes job postings.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;The Holocaust Museum reports that it received 30 resumes from the posting and email that HSAE sent out, so this can be effective advertising.&amp;nbsp; The website may be found at &lt;a href=&quot;http://www.hsae.org/&quot;&gt;www.hsae.org&lt;/a&gt; .&lt;/font&gt;&lt;/p&gt;
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&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana&quot;&gt;Maximize your HSAE membership by listing your organization as a Houston member organization.&amp;nbsp; Go the website, click on &amp;quot;Houston Member Organizations&amp;quot; and then click on &amp;quot;Add a Directory.&amp;quot;&amp;nbsp; Simply follow instructions.&amp;nbsp; There is no charge, and you will help HSAE market itself to new members while you increase the exposure of organizations you represent.&amp;nbsp; If you need assistance, email &lt;a href=&quot;mailto:pruth@houston.rr.com&quot;&gt;pruth@houston.rr.com&lt;/a&gt; .&lt;/font&gt;&lt;/p&gt;
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&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;The &lt;font color=&quot;#0000cc&quot;&gt;Greater Houston Builders Association&lt;/font&gt;, whose CEO is HSAE treasurer Toy Wood, CAE, held its annual home show last weekend at Reliant Center.&lt;/font&gt;&lt;/p&gt;
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&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;The &lt;font color=&quot;#0000cc&quot;&gt;Houston Apartment Association&lt;/font&gt;, led by former HSAE president Jeff Hall, CAE, and represented on HSAE&amp;rsquo;s board by Andy Teas, recently started a public service campaign to alert parents to the dangers of unattended children near pools in hopes of reducing the number of drownings at public and apartment-owned pools.&lt;/font&gt;&lt;/p&gt;
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&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;The &lt;font color=&quot;#0000cc&quot;&gt;Houston CPA Society&lt;/font&gt;, led by former HSAE president Nancy Rutledge, will host its 16th annual golf tournament to benefit the Make-A-Wish Foundation, Oct. 24, at Sweetwater Country Club.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;The celebrity hosts are Dan O&amp;rsquo;Rourke and Craig Roberts.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;This golf tourney has netted $1,458,435 for Make-A-Wish over the past 15 years.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;To obtain registration information, please call 713-622-7733.&lt;/font&gt;&lt;/p&gt;
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&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;The &lt;font color=&quot;#0000cc&quot;&gt;Public Relations Society of America Houston Chapter&lt;/font&gt;, administered by Paula Ruth &amp;amp; Company Public Relations, will feature former United Way chief executive officer, Jackie Martin, at its Aug. 3 meeting at the Courtyard on St. James.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;Register at &lt;a href=&quot;http://www.prsahouston.org/&quot;&gt;www.prsahouston.org&lt;/a&gt;.&lt;/font&gt;&lt;/p&gt;
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&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot; color=&quot;#0000cc&quot; size=&quot;4&quot;&gt;&lt;strong&gt;Study Group to Form in August&lt;/strong&gt;&lt;/font&gt;&lt;/p&gt;
&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;By Jeffrey J. Tafel, CAE&lt;/font&gt;&lt;/p&gt;
&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;International Facility Management Association&lt;/font&gt;&lt;/p&gt;
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&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;Consider taking the CAE exam in December.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;Please remember that study guides are available for $75 from HSAE.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;Contact Jeff Tafel, at 713.623.4362 or jeff.tafel@ifma.org to be part of the upcoming study group.&lt;/font&gt;&lt;/p&gt;
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&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot; color=&quot;#0000cc&quot; size=&quot;4&quot;&gt;&lt;strong&gt;Last Month&amp;hellip;&lt;/strong&gt;&lt;/font&gt;&lt;/p&gt;
&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;About 30 members and guests were treated to an Astros' game and lunch in the Houston Sports Authority box.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;Oliver Luck, chief executive officer of the Houston Sports Authority, outlined the accomplishments of the Authority since its formation in 1996 and the success of the three new stadiums in bringing additional business to the downtown and the city in general.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;Among its goals going forward are using the currently positive &amp;ldquo;buzz&amp;rdquo; about Houston as a sports town to market the metropolitan area for second levels of sports such as NCAA finals in Olympic sports and sports other than football, basketball and baseball.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;The city has recently hosted the finals for fencing and bowling, for example. In upcoming years the University of Houston will host the NCAA finals for swimming and diving. The Authority also will be advocating construction of venues for NASCAR racing and soccer.&lt;/font&gt;&lt;/p&gt;
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&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana&quot; color=&quot;#0000cc&quot;&gt;&lt;em&gt;HSAE President Ralston Creswell, CAE, American Diabetes Association (left) chats with former president Russell Hamley, CAE, Associated Builders and Contractors, and Jeff Tafel, CAE, International Facility Management Association at the June luncheon.&lt;/em&gt;&lt;/font&gt;&lt;/p&gt;
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&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;em&gt;&lt;font color=&quot;#0000cc&quot;&gt;(Left to right) Jennifer Lindsay, and board members Julie George, Loren R. Cook &amp;amp; Associates and Vicky Aranda, Association Network greeted members and guests in the Houston Sports Authority box.&lt;/font&gt;&lt;/em&gt;&lt;/p&gt;
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&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;em&gt;&lt;font color=&quot;#0000cc&quot;&gt;&amp;nbsp;&amp;nbsp; CEO of the Houston &lt;/font&gt;&lt;/em&gt;&lt;/p&gt;
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&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;em&gt;&lt;font color=&quot;#0000cc&quot;&gt;&amp;nbsp; of sports marketing&lt;/font&gt;&lt;/em&gt;&lt;/p&gt;
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&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot; color=&quot;#0000cc&quot; size=&quot;4&quot;&gt;&lt;strong&gt;From Other Sources:&lt;/strong&gt;&lt;/font&gt;&lt;/p&gt;
&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;The &lt;em&gt;Nonprofit Times&lt;/em&gt; reports that average executive director pay will increase from $90,422 in 2004 to $92,411 in 2005 or roughly 2.2 percent, based on their survey of 209 nonprofit organizations. Male executive directors were paid $108,555 on average last year, while females holding the same position received $77,086. Men executive directors are expected to receive $109,516 this year (2005), and women executive directors are slated to receive $79,992.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;We&amp;rsquo;ll have to ask our July speaker if this means that Martians are worth more. (The complete Nonprofit Times story may be accessed at &lt;a href=&quot;http://www.nptimes.com/Feb05/sr1.html&quot;&gt;http://www.nptimes.com/Feb05/sr1.html&lt;/a&gt;&amp;nbsp;.&lt;/font&gt;&lt;/p&gt;
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&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;President George W. Bush signed the junk fax legislation on July 9 restoring the &amp;ldquo;established business relationship&amp;rdquo; exception for commercial faxes, which enables associations and other businesses to send unsolicited commercial faxes to members and clients, according to information provided by the American Society of Association Executives.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;The bill requires all unsolicited commercial faxes to include an opt-out provision on the first page of the fax and provide a cost-free, 24-hour means for the recipient to request removal from the fax distribution list.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;While it grandfathers fax numbers a sender possesses at the time of the enactment, it requires that senders obtain the numbers either directly from the recipient or from a public source to which the recipient gave the number for publication, such as a web site, advertisement or directory.&lt;/font&gt;&lt;/p&gt;
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&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;While the American Jobs Creation Act passed last year generally limits the charitable deduction for vehicles to the actual sales price of the vehicle when it is sold, ASAE and &lt;em&gt;Accounting Today&lt;/em&gt; report that new guidance states that a donor may claim a &amp;ldquo;fair market value deduction if the charity &amp;ldquo;makes intervening use of the vehicle,&amp;rdquo; completes major repairs that would increase its value or gives/sells the vehicle at a below-market price to a needy individual.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;The guidance is available at &lt;a href=&quot;http://www.irs.gov/charities&quot;&gt;www.irs.gov/charities&lt;/a&gt; .&lt;/font&gt;&lt;/p&gt;
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&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;&lt;strong&gt;&lt;font color=&quot;#0000cc&quot; size=&quot;4&quot;&gt;What to Tell the President about Committee Planning&lt;/font&gt;&lt;/strong&gt; &lt;/font&gt;&lt;/p&gt;
&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;By Robert C. Harris, CAE &lt;/font&gt;&lt;/p&gt;
&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;Most leaders know the importance of committees. Committee planning should be a priority because they facilitate the board&amp;rsquo;s work while bringing fresh perspectives to the organization. Committee participation is a good way to engage the members and identify future leaders. &lt;/font&gt;&lt;/p&gt;
&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;So why do presidents wait until after they are installed, or until the first board meeting, to appoint and charge their committees? &lt;/font&gt;&lt;/p&gt;
&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;You can help your incoming president power-up his or her committee planning by offering these tips. &lt;/font&gt;&lt;/p&gt;
&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;&lt;strong&gt;Identify the Committees&lt;/strong&gt; &lt;/font&gt;&lt;/p&gt;
&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;Standing committees are required and described in the association&amp;rsquo;s bylaws. Make a list of the standing committees and their requirements, such as prescribed duties and number of members. &lt;/font&gt;&lt;/p&gt;
&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;Ad hoc, special and &amp;quot;task forces&amp;quot; committees are appointed as needs arise. Your president should consider the association&amp;rsquo;s objectives and whether or not the standing committees can accomplish all of them. If not, consider appointing special committees that have a narrow focus. They will be disbanded after they achieve their goals. &lt;/font&gt;&lt;/p&gt;
&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;&lt;strong&gt;Timeline &lt;/strong&gt;&lt;/font&gt;&lt;/p&gt;
&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;The best time to identify, appoint and charge the committees is before the incoming president&amp;rsquo;s installation and prior to the first board meeting. The incoming president should consult with officers and staff to decide what committees must be appointed to handle the work ahead. Take into consideration any work the previous committees did not complete, as well as projects that should be carried into the next year. By planning the committee structure before taking office, the president can give the committee chairs a jump-start on achieving their goals. &lt;/font&gt;&lt;/p&gt;
&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;&lt;strong&gt;The Chairs Should be Accountable&lt;/strong&gt; &lt;/font&gt;&lt;/p&gt;
&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;Committees work best with a chair and vice chair to take responsibility for the work. Co-chairs sometimes run committees. The least effective committees are those without any appointed chair, but rather a group of members--nobody being sure who is in charge or accountable. &lt;/font&gt;&lt;/p&gt;
&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;When discussing duties with the committee chairs, provide a written description of the role and expectations of the chairs. Are they expected to attend board meetings, make reports, or come up with their own action plan? &lt;/font&gt;&lt;/p&gt;
&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;By telling them what is expected, committees will work to benefit the board. Remind them of this adage: Committees make recommendations, boards ratify, and staff implement. &lt;/font&gt;&lt;/p&gt;
&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;&lt;strong&gt;Charging the Committees&lt;/strong&gt; &lt;/font&gt;&lt;/p&gt;
&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;Committee goals must be consistent with the organization&amp;rsquo;s mission statement, bylaws and strategic plan. Similarly, if the committee is expected to expend funds, or raise them, it should also be consistent with the budget. &lt;/font&gt;&lt;/p&gt;
&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;Committees are more likely to succeed with very clear directives, or charges. Realistically, one to three charges per committee should make up the bulk of the work for the year. With too many directives, volunteers become overwhelmed and confused. &lt;/font&gt;&lt;/p&gt;
&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;The best charges for committees are well defined, measurable goals, with deadlines and interim benchmarks. For example, the president may want to increase membership in the association. The charge to the committee might read: &amp;quot;To increase membership by 5% over the current level of 600 regular members, by adding 8 new regular members per quarter.&amp;quot; Ask them to report their results in writing at each quarterly board meeting. &lt;/font&gt;&lt;/p&gt;
&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;&lt;strong&gt;Making Appointments, Orientation&lt;/strong&gt; &lt;/font&gt;&lt;/p&gt;
&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;After determining the committees, the chairs, and the charges, use decorum to make the appointments. Whether it is the association&amp;rsquo;s president or the committee chair who appoints committee members, do it with an etiquette that makes members feel special about being asked to serve. &lt;/font&gt;&lt;/p&gt;
&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;Tell prospective committee members the purpose of the committee on which they are being asked to serve. Describe the committee&amp;rsquo;s goals and who will be its chair. Provide details about how often the committee meets, whether meetings are in person or by conference call, and if expenses will be reimbursed. When inviting a member to join the committee, give them a reply form they can return by mail or fax so you can be certain they have accepted or declined the invitation to serve. &lt;/font&gt;&lt;/p&gt;
&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;&lt;strong&gt;Require Written Reports&lt;/strong&gt; &lt;/font&gt;&lt;/p&gt;
&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;There is a tendency to treat committees as an informal meeting. However, they should be run similar to a board meeting, with the chair providing an agenda and meeting specifics. &lt;/font&gt;&lt;/p&gt;
&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;Reports should be required for every committee meeting. The president may choose to require meeting minutes, or to provide a standard form that simply asks who attended and what was accomplished. By sharing this report with the president and staff, committees can more effectively gauged their progress and may meet their goals with greater efficiency. &lt;/font&gt;&lt;/p&gt;
&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;&lt;strong&gt;For More Information&lt;/strong&gt; &lt;/font&gt;&lt;/p&gt;
&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;The Incoming President&amp;rsquo;s Planning Workbook is available for free on the Internet. It can be downloaded and used as a guiding document for appointing committees. &lt;/font&gt;&lt;/p&gt;
&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;&lt;em&gt;Note: Robert C. Harris, CAE, is an association executive and consults on management efficiency. His seminars include &amp;quot;How to Perform a Self-Audit of Information and Operating Systems,&amp;quot; and &amp;quot;Best-Practices in Association Management.&amp;quot; He is co-author of Building an Association Management Company. Email: &lt;a href=&quot;mailto:Bob@RCHCAE.com&quot;&gt;Bob@RCHCAE.com&lt;/a&gt;&lt;/em&gt;&lt;/font&gt;&lt;/p&gt;
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&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot; color=&quot;#0000cc&quot; size=&quot;4&quot;&gt;&lt;strong&gt;Other Opportunities:&lt;/strong&gt;&lt;/font&gt;&lt;/p&gt;
&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;The Texas State Association of Parliamentarians will sponsor a Parliamentary Procedure Workshop on from 9-1:30 on Saturday, Aug. 6.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;Led by Dr. Martha Haun and Dennis Clark, both registered parliamentarians who have taught the course for 25 years, the session will be held at the Bayland Community Center, 6400 Bissonnet.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;Cost is $25.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;To register, contact Connie Pendergast at &lt;a href=&quot;mailto:ConniePen@aol.com&quot;&gt;ConniePen@aol.com&lt;/a&gt; or Judy Joe at &lt;a href=&quot;mailto:j.joe@prodigy.net&quot;&gt;j.joe@prodigy.net&lt;/a&gt;&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;.&lt;/font&gt;&lt;/p&gt;
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&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot; color=&quot;#0000cc&quot; size=&quot;4&quot;&gt;&lt;strong&gt;Upcoming Dates for HSAE Meetings&lt;/strong&gt;&lt;/font&gt;&lt;/p&gt;
&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;&lt;strong&gt;&lt;font color=&quot;#0000cc&quot;&gt;ASAE Conference&lt;/font&gt;&lt;/strong&gt;: August 8 &amp;ndash; 13, Nashville, TN &lt;/font&gt;&lt;/p&gt;
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&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;&lt;font color=&quot;#0000cc&quot;&gt;&lt;strong&gt;Luncheon:&lt;/strong&gt;&lt;/font&gt; Thursday, August 25, Hilton Westchase, 9999 Westheimer&lt;/font&gt;&lt;/p&gt;
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&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;&lt;font color=&quot;#0000cc&quot;&gt;&lt;strong&gt;TSAE Conference:&lt;/strong&gt;&lt;/font&gt; September 11-13, Galveston, TX Robert Morris will be speaking at the TSAE Annual Conference in Galveston on September. 12th and will review several best selling books on Leadership.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;Houston attendees will be offered a special rate of $120 if they register by Aug. 15. For more information on this conference, click here: &lt;a href=&quot;https://www.tsae.org/Staticpages/Conference/2005/General.htm&quot;&gt;https://www.tsae.org/Staticpages/Conference/2005/General.htm&lt;/a&gt;&lt;/font&gt;&lt;/p&gt;
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&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;&lt;font color=&quot;#0000cc&quot;&gt;&lt;strong&gt;Wine Tasting:&lt;/strong&gt;&lt;/font&gt; Thursday, September 29, The Tasting Room &lt;/font&gt;&lt;/p&gt;
&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;Luncheon - Association Day: Thursday, October 28 (note date change), Cong. Ted Poe, speaker&lt;/font&gt;&lt;/p&gt;
&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;CenterPoint Energy &amp;ndash; &amp;ldquo;Power Tools for Nonprofits&amp;rdquo; Conference: November 16, Reliant Center.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;Registration fee will be $49, if early.&lt;/font&gt;&lt;/p&gt;
&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;Holiday Party/New Officer Installation: Friday, December 30&lt;/font&gt;&lt;/p&gt;
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&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot; color=&quot;#0000cc&quot; size=&quot;4&quot;&gt;&lt;strong&gt;2005 HSAE Officers&lt;/strong&gt;&lt;/font&gt;&lt;/p&gt;
&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;J. Ralston Creswell, CAE, President &lt;/font&gt;&lt;/p&gt;
&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;713-977-7706 x 6083&lt;/font&gt;&lt;/p&gt;
&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;Senior Executive Director, American Diabetes Association&lt;/font&gt;&lt;/p&gt;
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&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;Allison Kelley, President-Elect &lt;/font&gt;&lt;/p&gt;
&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;832-717-5200&lt;/font&gt;&lt;/p&gt;
&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;Executive Director, Romance Writers of America &lt;/font&gt;&lt;/p&gt;
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&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;Toy Wood, CAE, Treasurer &lt;/font&gt;&lt;/p&gt;
&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;281-970-8970 x 150&lt;/font&gt;&lt;/p&gt;
&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;Executive Vice President and CEO of the Greater Houston Builders Association &lt;/font&gt;&lt;/p&gt;
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&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;Jo D. Miller, Secretary &lt;/font&gt;&lt;/p&gt;
&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;713-783-9225&lt;/font&gt;&lt;/p&gt;
&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;Executive Director, Houston Chapter Institute of Real Estate Management &lt;/font&gt;&lt;/p&gt;
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&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;Jay Hagins, CAE, Immediate Past President &lt;/font&gt;&lt;/p&gt;
&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;713-237-9999&lt;/font&gt;&lt;/p&gt;
&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;President, Houston Advertising Federation&lt;/font&gt;&lt;/p&gt;
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&lt;p class=&quot;MsoPlainText&quot; style=&quot;MARGIN: 0in 0in 0pt&quot;&gt;&lt;font face=&quot;Verdana, Arial, Helvetica, sans-serif&quot;&gt;This is an electronic newsletter of the Houston Society of Association Executives.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;The deadline for the August newsletter will be Aug. 12.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;This can be a tool for your association and your professional growth, so send your items generously to &lt;a href=&quot;mailto:pruth@houston.rr.com&quot;&gt;pruth@houston.rr.com&lt;/a&gt;.&lt;span style=&quot;mso-spacerun: yes&quot;&gt;&amp;nbsp; &lt;/span&gt;To opt out of this newsletter, please email Aaron Long at &lt;a href=&quot;mailto:along@schipul.com&quot;&gt;along@schipul.com&lt;/a&gt;.&lt;/font&gt;&lt;/p&gt;
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			<itunes:subtitle>HSAE July 2005 Newsletter</itunes:subtitle>
			<itunes:summary>






 











July 2005 Newsletter 
It may be hot in Houston, but HSAE is one cool group.  Welcome to the July newsletter of the Houston Society of Association Executives.  If you would like to submit an item for the August newsletter, please send it to pruth@houston.rr.com by Aug. 12. 

  
 

  
 
President's Message 
Dear HSAE Members: 

  
 
Thank you for taking time out of your busy summer to attend the Astros' Game, and special thanks to Allison Kelley for arranging the meeting.  Oliver Luck of the Houston Sports Authority, our host, gave a great presentation.  Keep your fingers crossed.  We may see another major sporting program in town. 

  
 
As I thought about this month's program, &quot;Men are From Mars and Women Aren't Impressed&quot;, at first I took personal offense to its title.  Then, I thought &quot;that would be silly as I live with three women and work with 12 others.&quot;  Furthermore, I'm not from Mars but originally from Midland.  Of course, it could be debated that once you get out of town and are headed towards New Mexico and west, the landscape looks a lot like Mars and is hotter than another place that starts with an &quot;h.&quot; 

  
 
Seriously, I apologize for not being at the July meeting.  My absence is not because I took offense, but because I have both a business meeting and a family wedding to attend.  Could someone take notes to share as to how we all can better listen and understand one another?  It is only going to be through collaboration, partnering and team work that our organizations, leadership and staff teams will flourish. 

  
 
Best Wishes from Mars (Virginia), 
Ralston 

  
 
J. Ralston Creswell, CAE 
HSAE President 
713-977-7706, ext. 6083 

  
 
New Website Offers Job Posting Opportunities 
Our new website, hosted by Schipul-The Web Marketing Company, includes a job bank.  You may post your jobs for 30 days for $50, and we can generate a periodic newsletter that includes job postings.  The Holocaust Museum reports that it received 30 resumes from the posting and email that HSAE sent out, so this can be effective advertising.  The website may be found at www.hsae.org . 
  
Market Your Association Via the Website 
Maximize your HSAE membership by listing your organization as a Houston member organization.  Go the website, click on &quot;Houston Member Organizations&quot; and then click on &quot;Add a Directory.&quot;  Simply follow instructions.  There is no charge, and you will help HSAE market itself to new members while you increase the exposure of organizations you represent.  If you need assistance, email pruth@houston.rr.com . 

  
 
Member News 

  
 
The Greater Houston Builders Association, whose CEO is HSAE treasurer Toy Wood, CAE, held its annual home show last weekend at Reliant Center. 

  
 
The Houston Apartment Association, led by former HSAE president Jeff Hall, CAE, and represented on HSAE's board by Andy Teas, recently started a public service campaign to alert parents to the dangers of unattended children near pools in hopes of reducing the number of drownings at public and apartment-owned pools. 

  
 
The Houston CPA Society, led by former HSAE president Nancy Rutledge, will host its 16th annual golf tournament to benefit the Make-A-Wish Foundation, Oct. 24, at Sweetwater Country Club.  The celebrity hosts are Dan O'Rourke and Craig Roberts.  This golf tourney has netted $1,458,435 for Make-A-Wish over the past 15 years.  To obtain registration information, please call 713-622-7733. 

  
 
The Public Relations Society of America Houston Chapter, administered by Paula Ruth &amp; Company Public Relations, will feature former United Way chief executive officer, Jackie Martin, at its Aug. 3 meeting at the Courtyard on St. James.  Register at www.prsahouston.org. 

  
 
Study Group to Form in August 
By Jeffrey J. Tafel, CAE 
International Facility Management Association 

  
 
Consider taking the CAE exam in December.  Please remember that study guides are available for $75 from HSAE.  Contact Jeff Tafel, at 713.623.4362 or jeff.tafel@ifma.org to be part of the upcoming study group. 

  
 
Last Month&amp;hellip; 
About 30 members and guests were treated to an Astros' game and lunch in the Houston Sports Authority box.  Oliver Luck, chief executive officer of the Houston Sports Authority, outlined the accomplishments of the Authority since its formation in 1996 and the success of the three new stadiums in bringing additional business to the downtown and the city in general.  Among its goals going forward are using the currently positive &quot;buzz&quot; about Houston as a sports town to market the metropolitan area for second levels of sports such as NCAA finals in Olympic sports and sports other than football, basketball and baseball.  The city has recently hosted the finals for fencing and bowling, for example. In upcoming years the University of Houston will host the NCAA finals for swimming and diving. The Authority also will be advocating construction of venues for NASCAR racing and soccer. 
  
 

  
 

 
  

  
 
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
HSAE President Ralston Creswell, CAE, American Diabetes Association (left) chats with former president Russell Hamley, CAE, Associated Builders and Contractors, and Jeff Tafel, CAE, International Facility Management Association at the June luncheon. 
  
 
  
  
  
  
  
  
  
  
  
  
  
  
  
  
(Left to right) Jennifer Lindsay, and board members Julie George, Loren R. Cook &amp; Associates and Vicky Aranda, Association Network greeted members and guests in the Houston Sports Authority box. 
  
 
  
  
  
  
  
   Oliver Luck, 
   CEO of the Houston  
   Sports Authority 
   gave HSAE 
   members an 
   insider's view 
  of sports marketing 
  in Houston. 
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
  
From Other Sources: 
The Nonprofit Times reports that average executive director pay will increase from $90,422 in 2004 to $92,411 in 2005 or roughly 2.2 percent, based on their survey of 209 nonprofit organizations. Male executive directors were paid $108,555 on average last year, while females holding the same position received $77,086. Men executive directors are expected to receive $109,516 this year (2005), and women executive directors are slated to receive $79,992.  We'll have to ask our July speaker if this means that Martians are worth more. (The complete Nonprofit Times story may be accessed at http://www.nptimes.com/Feb05/sr1.html . 

  
 
President George W. Bush signed the junk fax legislation on July 9 restoring the &quot;established business relationship&quot; exception for commercial faxes, which enables associations and other businesses to send unsolicited commercial faxes to members and clients, according to information provided by the American Society of Association Executives.  The bill requires all unsolicited commercial faxes to include an opt-out provision on the first page of the fax and provide a cost-free, 24-hour means for the recipient to request removal from the fax distribution list.  While it grandfathers fax numbers a sender possesses at the time of the enactment, it requires that senders obtain the numbers either directly from the recipient or from a public source to which the recipient gave the number for publication, such as a web site, advertisement or directory. 

  
 
While the American Jobs Creation Act passed last year generally limits the charitable deduction for vehicles to the actual sales price of the vehicle when it is sold, ASAE and Accounting Today report that new guidance states that a donor may claim a &quot;fair market value deduction if the charity &quot;makes intervening use of the vehicle,&quot; completes major repairs that would increase its value or gives/sells the vehicle at a below-market price to a needy individual.  The guidance is available at www.irs.gov/charities . 

  
 
What to Tell the President about Committee Planning  
By Robert C. Harris, CAE  
Most leaders know the importance of committees. Committee planning should be a priority because they facilitate the board's work while bringing fresh perspectives to the organization. Committee participation is a good way to engage the members and identify future leaders.  
So why do presidents wait until after they are installed, or until the first board meeting, to appoint and charge their committees?  
You can help your incoming president power-up his or her committee planning by offering these tips.  
Identify the Committees  
Standing committees are required and described in the association's bylaws. Make a list of the standing committees and their requirements, such as prescribed duties and number of members.  
Ad hoc, special and &quot;task forces&quot; committees are appointed as needs arise. Your president should consider the association's objectives and whether or not the standing committees can accomplish all of them. If not, consider appointing special committees that have a narrow focus. They will be disbanded after they achieve their goals.  
Timeline  
The best time to identify, appoint and charge the committees is before the incoming president's installation and prior to the first board meeting. The incoming president should consult with officers and staff to decide what committees must be appointed to handle the work ahead. Take into consideration any work the previous committees did not complete, as well as projects that should be carried into the next year. By planning the committee structure before taking office, the president can give the committee chairs a jump-start on achieving their goals.  
The Chairs Should be Accountable  
Committees work best with a chair and vice chair to take responsibility for the work. Co-chairs sometimes run committees. The least effective committees are those without any appointed chair, but rather a group of members--nobody being sure who is in charge or accountable.  
When discussing duties with the committee chairs, provide a written description of the role and expectations of the chairs. Are they expected to attend board meetings, make reports, or come up with their own action plan?  
By telling them what is expected, committees will work to benefit the board. Remind them of this adage: Committees make recommendations, boards ratify, and staff implement.  
Charging the Committees  
Committee goals must be consistent with the organization's mission statement, bylaws and strategic plan. Similarly, if the committee is expected to expend funds, or raise them, it should also be consistent with the budget.  
Committees are more likely to succeed with very clear directives, or charges. Realistically, one to three charges per committee should make up the bulk of the work for the year. With too many directives, volunteers become overwhelmed and confused.  
The best charges for committees are well defined, measurable goals, with deadlines and interim benchmarks. For example, the president may want to increase membership in the association. The charge to the committee might read: &quot;To increase membership by 5% over the current level of 600 regular members, by adding 8 new regular members per quarter.&quot; Ask them to report their results in writing at each quarterly board meeting.  
Making Appointments, Orientation  
After determining the committees, the chairs, and the charges, use decorum to make the appointments. Whether it is the association's president or the committee chair who appoints committee members, do it with an etiquette that makes members feel special about being asked to serve.  
Tell prospective committee members the purpose of the committee on which they are being asked to serve. Describe the committee's goals and who will be its chair. Provide details about how often the committee meets, whether meetings are in person or by conference call, and if expenses will be reimbursed. When inviting a member to join the committee, give them a reply form they can return by mail or fax so you can be certain they have accepted or declined the invitation to serve.  
Require Written Reports  
There is a tendency to treat committees as an informal meeting. However, they should be run similar to a board meeting, with the chair providing an agenda and meeting specifics.  
Reports should be required for every committee meeting. The president may choose to require meeting minutes, or to provide a standard form that simply asks who attended and what was accomplished. By sharing this report with the president and staff, committees can more effectively gauged their progress and may meet their goals with greater efficiency.  
For More Information  
The Incoming President's Planning Workbook is available for free on the Internet. It can be downloaded and used as a guiding document for appointing committees.  
Note: Robert C. Harris, CAE, is an association executive and consults on management efficiency. His seminars include &quot;How to Perform a Self-Audit of Information and Operating Systems,&quot; and &quot;Best-Practices in Association Management.&quot; He is co-author of Building an Association Management Company. Email: Bob@RCHCAE.com 

  
 

  
 
Other Opportunities: 
The Texas State Association of Parliamentarians will sponsor a Parliamentary Procedure Workshop on from 9-1:30 on Saturday, Aug. 6.  Led by Dr. Martha Haun and Dennis Clark, both registered parliamentarians who have taught the course for 25 years, the session will be held at the Bayland Community Center, 6400 Bissonnet.  Cost is $25.  To register, contact Connie Pendergast at ConniePen@aol.com or Judy Joe at j.joe@prodigy.net  . 

  
 
Upcoming Dates for HSAE Meetings 
ASAE Conference: August 8 - 13, Nashville, TN  

  
 
Luncheon: Thursday, August 25, Hilton Westchase, 9999 Westheimer 

  
 
TSAE Conference: September 11-13, Galveston, TX Robert Morris will be speaking at the TSAE Annual Conference in Galveston on September. 12th and will review several best selling books on Leadership.  Houston attendees will be offered a special rate of $120 if they register by Aug. 15. For more information on this conference, click here: https://www.tsae.org/Staticpages/Conference/2005/General.htm 

  
 
Wine Tasting: Thursday, September 29, The Tasting Room  
Luncheon - Association Day: Thursday, October 28 (note date change), Cong. Ted Poe, speaker 
CenterPoint Energy - &quot;Power Tools for Nonprofits&quot; Conference: November 16, Reliant Center.  Registration fee will be $49, if early. 
Holiday Party/New Officer Installation: Friday, December 30 

  
 
2005 HSAE Officers 
J. Ralston Creswell, CAE, President  
713-977-7706 x 6083 
Senior Executive Director, American Diabetes Association 

  
 
Allison Kelley, President-Elect  
832-717-5200 
Executive Director, Romance Writers of America  

  
 
Toy Wood, CAE, Treasurer  
281-970-8970 x 150 
Executive Vice President and CEO of the Greater Houston Builders Association  

  
 
Jo D. Miller, Secretary  
713-783-9225 
Executive Director, Houston Chapter Institute of Real Estate Management  

  
 
Jay Hagins, CAE, Immediate Past President  
713-237-9999 
President, Houston Advertising Federation 

  
 

  
 
This is an electronic newsletter of the Houston Society of Association Executives.  The deadline for the August newsletter will be Aug. 12.  This can be a tool for your association and your professional growth, so send your items generously to pruth@houston.rr.com.  To opt out of this newsletter, please email Aaron Long at along@schipul.com. 











 






</itunes:summary>
<itunes:explicit>no</itunes:explicit>
			<guid isPermaLink="false">http://www.hsae.org/en/art/3/</guid>
			<author>Paula Ruth - noemail@hsae.org</author>
			<pubDate>Sat, 16 Jul 2005 14:00:00 GMT</pubDate>
		</item>

		<item>
			<category>Content Managers</category>
			<link>http://www.hsae.org/en/cms/1/</link>
			<title>Welcome to HSAE!</title>
			<description>&lt;p align=&quot;center&quot;&gt;
	&amp;nbsp;&lt;/p&gt;
&lt;div&gt;
	&lt;div&gt;
		&lt;font size=&quot;2&quot;&gt;Our purpose is to enhance the professionalism and performance of those involved with voluntary membership organizations in the greater Houston area. &lt;/font&gt;&lt;/div&gt;
&lt;/div&gt;
&lt;p&gt;
	&lt;font size=&quot;2&quot;&gt;HSAE is a unique resource to the professional lives of Houston&#39;s Association Executives, offering outstanding opportunities to network with peers and to educate association leaders and their staff members. &lt;/font&gt;&lt;/p&gt;
&lt;div&gt;
	&lt;div class=&quot;searchInformation&quot;&gt;
		&lt;font color=&quot;#000099&quot; size=&quot;2&quot;&gt;&amp;nbsp;Join our Facebook Group!&amp;nbsp; &lt;a href=&quot;http://www.facebook.com/profile.php?cropsuccess&amp;amp;id=572898682#!/group.php?gid=129113937099936&amp;amp;v=wall&quot;&gt;http://www.facebook.com/profile.php?cropsuccess&amp;amp;id=572898682#!/group.php?gid=129113937099936&amp;amp;v=wall&lt;/a&gt;&lt;/font&gt;&lt;/div&gt;
&lt;/div&gt;
&lt;p&gt;
	&amp;nbsp;&lt;/p&gt;
&lt;table _tempcsstext=&quot;null&quot; style=&quot;width: 574px; float: none; height: 253px; color: #99ccff&quot;&gt;
	&lt;tbody&gt;
		&lt;tr&gt;
			&lt;td bgcolor=&quot;#ffffff&quot; colspan=&quot;1&quot; rowspan=&quot;1&quot;&gt;
				&lt;span style=&quot;font-size: 16px&quot;&gt;&amp;nbsp;&lt;/span&gt;
				&lt;div style=&quot;text-align: center&quot;&gt;
					&lt;span style=&quot;font-size: 16px&quot;&gt;&lt;strong&gt;For information about HSAE&amp;rsquo;s upcoming programs &lt;/strong&gt;&lt;/span&gt;&lt;/div&gt;
				&lt;div style=&quot;text-align: center&quot;&gt;
					&lt;span style=&quot;font-size: 16px&quot;&gt;&lt;strong&gt;and to register click &lt;a href=&quot;http://www.tsae.org/displaycommon.cfm?an=1&amp;amp;subarticlenbr=351&quot;&gt;here&lt;/a&gt;.&lt;/strong&gt;&lt;/span&gt;&lt;/div&gt;
			&lt;/td&gt;
		&lt;/tr&gt;
	&lt;/tbody&gt;
&lt;/table&gt;
&lt;p&gt;
	&amp;nbsp;&lt;/p&gt;
&lt;table color=&quot;#000099&quot; font=&quot;&quot; style=&quot;width: 567px; height: 160px&quot;&gt;
	&lt;tbody&gt;
		&lt;tr&gt;
			&lt;td&gt;
				&lt;div&gt;
					&lt;font color=&quot;#000099&quot; size=&quot;2&quot;&gt;&lt;strong&gt;HSAE Luncheon Policy &lt;/strong&gt;&lt;br&gt;
					&lt;br&gt;
					Early website registration discount $35 per member / $45 non-member&lt;br&gt;
					Problems registering? &lt;a href=&quot;mailto: jgeorge@absoluteplanning.com&quot;&gt;Click here&lt;/a&gt;&lt;br&gt;
					Late registration (registered within 48 hours of event) or walk-ins $40 per member / $50 non-member&lt;br&gt;
					&lt;br&gt;
					Please make all reservations and cancellations 48 hours before the event you are registering for. Cancellations after this time will not receive refunds or credits. Event no-shows will be billed. &lt;/font&gt;&lt;/div&gt;
			&lt;/td&gt;
		&lt;/tr&gt;
	&lt;/tbody&gt;
&lt;/table&gt;
&lt;div&gt;
	&amp;nbsp;&amp;nbsp;&lt;/div&gt;


</description>
			<guid isPermaLink="false">http://www.hsae.org/en/cms/1/</guid>
			<pubDate>Tue, 05 Apr 2011 15:03:57 GMT</pubDate>
		</item>
		<item>
			<category>Content Managers</category>
			<link>http://www.hsae.org/en/cms/236/</link>
			<title>Membership Types</title>
			<description>&lt;div&gt;
	&lt;strong&gt;&lt;font color=&quot;#800080&quot;&gt;&lt;em&gt;&lt;span style=&quot;font-size: 18pt&quot;&gt;Thank you for your interest in joining HSAE!&lt;/span&gt;&lt;br&gt;
	&lt;br&gt;
	&lt;span style=&quot;font-size: 18pt&quot;&gt;The Texas Society of Association Executives (TSAE) in Austin is now handling HSAE administration, including membership.&amp;nbsp; Please contact TSAE staff directly at 512-444-1974 to join!&amp;nbsp; They&#39;ll take care of you right over the phone!&lt;/span&gt;&lt;/em&gt;&lt;br&gt;
	&lt;br&gt;
	&lt;span style=&quot;color: #333333; text-decoration: underline&quot;&gt;HSAE has the following membership categories:&lt;br&gt;
	&lt;br&gt;
	&lt;/span&gt;&lt;/font&gt;&lt;span style=&quot;color: #0000ff&quot;&gt;Executive&amp;nbsp; Member&lt;/span&gt;&lt;/strong&gt;&amp;ndash; An individual non-transferable&amp;nbsp;membership offered to any individual association executive devoting a major portion of his/her working hours to association responsibilities.&amp;nbsp;&lt;/div&gt;
&lt;div&gt;
	&amp;nbsp;&lt;/div&gt;
&lt;div&gt;
	&lt;span style=&quot;font-size: 12px&quot;&gt;&lt;a href=&quot;http://www.hsae.org/attachments/contentmanagers/236/HSAE%20-%20Executive%20Application.doc&quot;&gt;&lt;strong&gt;EXECUTIVE MEMBER APPLICATION - CLICK HERE&lt;br&gt;
	&lt;br&gt;
	&lt;/strong&gt;&lt;/a&gt;&lt;/span&gt;&lt;/div&gt;
&lt;div&gt;
	&lt;span style=&quot;color: #0000ff&quot;&gt;&lt;strong&gt;Associate Member&lt;/strong&gt;&lt;/span&gt; &amp;ndash; A individual non-transferable membership offered to any individual association staff person devoting a major portion of his/her working hours to association responsibilities.&amp;nbsp;&lt;/div&gt;
&lt;div&gt;
	&amp;nbsp;&lt;/div&gt;
&lt;div&gt;
	&lt;div&gt;
		&amp;nbsp;&lt;/div&gt;
	&lt;div&gt;
		&lt;strong&gt;&lt;span style=&quot;color: #0000ff&quot;&gt;Industry Partner &lt;/span&gt;&lt;span style=&quot;color: #3366ff&quot;&gt;&lt;strong style=&quot;color: #0000ff&quot;&gt;(Vendors &amp;amp; Suppliers)&lt;/strong&gt; &lt;/span&gt;&lt;/strong&gt;&amp;ndash; A membership consisting of 2 representatives offered to any firm that provides products, service or facilitates for associations such as hotels, meeting planners, software companies, insurance and financial services.&amp;nbsp;&amp;nbsp;As a corporate membership, representatives may be re-assigned when one leaves the corporation&amp;rsquo;s employment.&lt;/div&gt;
	&lt;div&gt;
		&amp;nbsp;&lt;/div&gt;
	&lt;div&gt;
		&lt;span style=&quot;font-size: 12px&quot;&gt;&lt;strong&gt;&lt;a href=&quot;http://www.hsae.org/attachments/contentmanagers/236/HSAE%20-%20Supplier%20Application.doc&quot;&gt;SUPPLIER MEMBER APPLICATION - CLICK HERE&lt;br&gt;
		&lt;/a&gt;&lt;/strong&gt;&lt;/span&gt;&lt;/div&gt;
	&lt;div&gt;
		&lt;strong&gt;&amp;nbsp;&lt;/strong&gt;&lt;/div&gt;
&lt;/div&gt;

</description>
			<guid isPermaLink="false">http://www.hsae.org/en/cms/236/</guid>
			<pubDate>Thu, 20 Jan 2011 14:09:29 GMT</pubDate>
		</item>
		<item>
			<category>Content Managers</category>
			<link>http://www.hsae.org/en/cms/18/</link>
			<title>Board of Directors</title>
			<description>  	 		  	  		President 	  		Barbara Zlatnik, CAE 	  		International Facility Mgmt. Association 	  		Phone  713-623-4362 x 113 	  		Fax    713-623-6124 	  		Cell   832-215-7309 	  		Email  Barbara.zlatnik@ifma.org 	  		  	  		President Elect 	  		Melinda Eggenberger 	  		Lex Mundi 	  		Phone 713-328-4520 	  		Fax    713-626-9933 	  		Email  meggenberger@lexmundi.com 	  		  	  		Secretary 	  		Shari Epstein, CAE 	  		International Facility Management Association 	  		1 E Greenway Plz 	  		Ste 1100 	  		Houston, TX 77046-0194 	  		Phone: 713-623-4362 x143 	  		Email: shari.epstein@ifma.org 	  		  	  		Treasurer 	  		Peggy Means 	  		Greater Houston Builders Association 	  		Phone 281-970-8970 x 161 	  		Cell   713-591-1357 	  		Email  pmeans@ghba.org 	  		  	  		Past President 	  		Lori Carper, CMP 	  		Houston Association of Realtors 	  		Phone  713-629-1900 x 275 	  		Fax    713-335-4201 	  		Email  lori@har.com  	  		  	  		One-Year Director (2011) 	  		Rita Klein 	  		Houston...

</description>
			<guid isPermaLink="false">http://www.hsae.org/en/cms/18/</guid>
			<pubDate>Thu, 20 Jan 2011 13:40:35 GMT</pubDate>
		</item>
		<item>
			<category>Content Managers</category>
			<link>http://www.hsae.org/en/cms/175/</link>
			<title>Our Past Presidents</title>
			<description> 	 		 			 				 					William J. Wallace  			 			 				  			 				 					Don Rogers - 1983  			 		 		 			 				 					Edward Burris  			 			 				  			 				 					Rick Johnson - 1984  			 		 		 			 				John W. Danie 			 				  			 				 					Frank Ringo - 1985  			 		 		 			 				 					Evelyn Bolger-Fox  			 			 				  			 				 					Greg Ortale - 1986  			 		 		 			 				 					Ralph Poling  			 			 				  			 				 					David Ross &amp; Fran Watts - 1987  			 		 		 			 				 					Charles Bell  			 			 				  			 				 					Richard Bateman - 1988  			 		 		 			 				 					Dan Brown  			 			 				  			 				 					Jim Manley - 1989  			 		 		 			 				 					Dick Lewis  			 			 				  			 				 					Lois Woods &amp; Bill Albright - 1990  			 		 		 			 				 					George Nichols  			 			 				  			 				 					Sam Dunn - 1991  			 		 		 			 				 					Ivy E. Davis  			 			 				  			 				 					Pat Kiley - 1992  			 		 		 			 				 					James W. Yancey, Jr.  			 			 				  			 				 					C. Bob Hale, III - 1993  			 		 		 			 				...

</description>
			<guid isPermaLink="false">http://www.hsae.org/en/cms/175/</guid>
			<pubDate>Mon, 17 Jan 2011 21:50:41 GMT</pubDate>
		</item>
		<item>
			<category>Content Managers</category>
			<link>http://www.hsae.org/en/cms/12/</link>
			<title>About Us</title>
			<description>&lt;p&gt;
	&lt;font size=&quot;2&quot;&gt;The Houston Society of Association Executives is a progressive organization whose purpose is to enhance the professionalism and performance of those involved with voluntary membership organizations in the greater Houston area. &lt;/font&gt;&lt;/p&gt;
&lt;p&gt;
	&lt;font size=&quot;2&quot;&gt;HSAE is a unique resource to the professional lives of Houston&#39;s Association Executives, offering outstanding opportunities to network with peers and to educate association leaders and their staff members. &lt;/font&gt;&lt;/p&gt;
&lt;p&gt;
	&lt;font size=&quot;2&quot;&gt;Our goals are to:&lt;/font&gt;&lt;/p&gt;
&lt;ul&gt;
	&lt;li&gt;
		&lt;font size=&quot;2&quot;&gt;Develop and maintain high professional standards of service and conduct among association executives.&lt;br&gt;
		&lt;/font&gt;&lt;/li&gt;
	&lt;li&gt;
		&lt;font size=&quot;2&quot;&gt;&amp;nbsp;Develop and present educational programs which further enhance the knowledge and competence of association executives.&lt;br&gt;
		&lt;/font&gt;&lt;/li&gt;
	&lt;li&gt;
		&lt;font size=&quot;2&quot;&gt;&amp;nbsp;Provide effective representation for association executives in relationship with government, business and our industry on issues within our purview.&lt;br&gt;
		&lt;/font&gt;&lt;/li&gt;
	&lt;li&gt;
		&lt;font size=&quot;2&quot;&gt;Make the public aware of the positive role association play in our society.&lt;br&gt;
		&lt;/font&gt;&lt;/li&gt;
	&lt;li&gt;
		&lt;font size=&quot;2&quot;&gt;&amp;nbsp;Cooperate with other groups of association executives, to advance organizational management as a profession and creat liasons with other professional, government and business groups.&lt;br&gt;
		&lt;/font&gt;&lt;/li&gt;
	&lt;li&gt;
		&lt;font size=&quot;2&quot;&gt;&amp;nbsp;Acquire and disseminate information about the function and accomplishments of as&lt;/font&gt;sociations.&amp;nbsp;&lt;/li&gt;
&lt;/ul&gt;
&lt;div&gt;
	&lt;strong&gt;&lt;br&gt;
	More About HSAE:&lt;/strong&gt;&lt;br&gt;
	&lt;a href=&quot;/en/cms/?18&quot;&gt;Board of Directors&lt;/a&gt;&lt;/div&gt;


</description>
			<guid isPermaLink="false">http://www.hsae.org/en/cms/12/</guid>
			<pubDate>Mon, 17 Jan 2011 21:38:43 GMT</pubDate>
		</item>
		<item>
			<category>Content Managers</category>
			<link>http://www.hsae.org/en/cms/230/</link>
			<title>Volunteer Opportunities</title>
			<description>&lt;div&gt;HSAE offers the careers advantage for association professionals! Our purpose is to enhance the professionalism of those involved with voluntary membership organizations in the greater Houston area. HSAE is a unique resource to the managers and staff of Houston&#8217;s top Associations, offering outstanding opportunities to network, premier educational programs and more! Make a difference in your career by getting involved in HSAE today.&lt;/div&gt;
&lt;div&gt;&amp;nbsp;&lt;/div&gt;
&lt;div&gt;Some of our volunteer opportunities.&lt;/div&gt;
&lt;div&gt;&amp;nbsp;&lt;/div&gt;
&lt;div&gt;&lt;font color=&quot;#800080&quot;&gt;&lt;strong&gt;Programs Committee&lt;/strong&gt;&lt;/font&gt; - Helps with inding locations for monthly luncheons, registration at the door, finding speakers, and marketing. For more information, please contact Jo D. Miller at 713-783-9225 or Julie George at 713-623-2740.&lt;/div&gt;
&lt;div&gt;&amp;nbsp;&lt;/div&gt;
&lt;div&gt;&lt;span style=&quot;color: #800080&quot;&gt;&lt;strong&gt;Membership Committee&lt;/strong&gt;&lt;/span&gt; - Helps with recruiting membership, volunteer efforts, membership mailings, and greeting guests at monthly luncheons and events. For more information please contact Vicky Aranda at 713-552-1236 or Lori Carper at 713-629-1900.&lt;br&gt;
&lt;/div&gt;
&lt;div&gt;&lt;span style=&quot;color: #800080&quot;&gt;&lt;strong&gt;&lt;br&gt;
&lt;/strong&gt;&lt;/span&gt;&lt;strong&gt;&lt;span style=&quot;color: #800080&quot;&gt;Communications Committee&lt;/span&gt; &lt;/strong&gt;- Assists with updating the website with new member information, newsletters, blogs, email communications, etc. For more information, please contact Paula Ruth at 281-870-1717.&lt;/div&gt;
&lt;div&gt;&amp;nbsp;&lt;/div&gt;
&lt;div&gt;&lt;a href=&quot;http://www.hsae.org/attachments/files/155/HSAE volunteer form.pdf&quot; target=&quot;_blank&quot;&gt;Submit your volunteer interest by form.&lt;/a&gt;&lt;/div&gt;
&lt;div&gt;&amp;nbsp;&lt;/div&gt;
&lt;div&gt;&amp;nbsp;&lt;/div&gt;


</description>
			<guid isPermaLink="false">http://www.hsae.org/en/cms/230/</guid>
			<pubDate>Tue, 03 Nov 2009 19:47:54 GMT</pubDate>
		</item>
		<item>
			<category>Content Managers</category>
			<link>http://www.hsae.org/en/cms/224/</link>
			<title>Membership</title>
			<description>. . . . . . . the Association for Association Professionals  HSAE (Houston Society of Association Executives) offers the career advantage for association professionals! Our purpose is to enhance the professionalism and performance of those involved with voluntary membership organizations in the greater Houston area. HSAE is affiliated with both the TSAE (Texas Society of Association Executives,) and the ASAE (American Society of Association Executives.) HSAE is a unique resource to the managers and staff of Houston&#8217;s top Associations, offering outstanding opportunities to network, premier educational programs, and more!   HSAE Membership Advantages     Education - Opportunities for educational workshops, CAE (Certified Association Executive) credit offerings, CAE Study Group and CAE Study Materials.    Programs - Discounts on monthly events including regular luncheon meetings which feature speakers addressing association related topics.    Networking - Broaden your contacts by meeting...

</description>
			<guid isPermaLink="false">http://www.hsae.org/en/cms/224/</guid>
			<pubDate>Tue, 03 Nov 2009 19:38:48 GMT</pubDate>
		</item>
		<item>
			<category>Content Managers</category>
			<link>http://www.hsae.org/Houston Society of Association Executives; Association Day</link>
			<title>Association Day - Oct. 30, 2009</title>
			<description>&lt;div&gt;&lt;font color=&quot;#003366&quot; size=&quot;2&quot; face=&quot;Verdana&quot;&gt;A day of celebration for Associations to recognize the important contributions made by associations to the Houston community and to society.&lt;/font&gt;
&lt;div&gt;&lt;font color=&quot;#003366&quot; size=&quot;2&quot; face=&quot;Verdana&quot;&gt;&lt;/font&gt;&amp;nbsp;&lt;/div&gt;
&lt;div&gt;&lt;font color=&quot;#003366&quot; size=&quot;2&quot; face=&quot;Verdana&quot;&gt;Click the events calendar for more information.&lt;/font&gt;&lt;/div&gt;
&lt;/div&gt;


</description>
			<guid isPermaLink="false">http://www.hsae.org/Houston Society of Association Executives; Association Day</guid>
			<pubDate>Fri, 23 Oct 2009 13:49:51 GMT</pubDate>
		</item>
		<item>
			<category>Content Managers</category>
			<link>http://www.hsae.org/en/cms/16/</link>
			<title>HSAE Newsletters</title>
			<description>      October 2007     August-September 2007    July 2007    June 2007    May 2007     April 2007     March 2007        February 2007     October 2006    September 2006    August 2006    July 2006    May-June 2006    March-April 2006    Jan.-Feb. 2006    Nov-Dec.2005    October 2005    Sept.-Oct. 2005    August 2005     July 2005      June 2005     May 2005     APRIL 2005     MARCH 2005     FEBRUARY 2005     JANUARY 2005                 

</description>
			<guid isPermaLink="false">http://www.hsae.org/en/cms/16/</guid>
			<pubDate>Tue, 15 Jan 2008 03:40:04 GMT</pubDate>
		</item>
		<item>
			<category>Content Managers</category>
			<link>http://www.hsae.org/en/cms/13/</link>
			<title>Be a Luncheon Sponsor</title>
			<description>&lt;div&gt;Sponsor an HSAE luncheon and receive visibility from those with influence over thousands of members.&amp;nbsp; For $250, you will receive the following:&lt;/div&gt;
&lt;div&gt;*Display table at the luncheon with ability to meet all the participants.&lt;/div&gt;
&lt;div&gt;*Ability to speak for up to 3 minutes at the luncheon.&lt;/div&gt;
&lt;div&gt;*Mention in emails promoting the luncheon circulated to all members and prospects.&lt;/div&gt;
&lt;div&gt;*Photo in the newsletter after the luncheon circulated to all members and prospects.&lt;/div&gt;
&lt;div&gt;*One complimentary seat at the luncheon.&lt;/div&gt;
&lt;div&gt;&amp;nbsp;&lt;/div&gt;
&lt;div&gt;These rates do not apply to Association Day, which has its own sponsorship packages.&lt;/div&gt;
&lt;div&gt;&amp;nbsp;&lt;/div&gt;
&lt;div&gt;For information about sponsorships, please contact Paula Ruth, APR, at &lt;a href=&quot;mailto:pruth@houston.rr.com&quot;&gt;pruth@houston.rr.com&lt;/a&gt; .&lt;/div&gt;
&lt;div&gt;&amp;nbsp;&lt;/div&gt;


</description>
			<guid isPermaLink="false">http://www.hsae.org/en/cms/13/</guid>
			<pubDate>Wed, 20 Dec 2006 21:35:25 GMT</pubDate>
		</item>
		<item>

			<category>photos</category>
			<link>http://www.hsae.org/en/photos/v/52/</link>
			<media:thumbnail url="http://www.hsae.org/tpeople/wwwHSAE4.1/sworthy/photos/52/HSAE June Lunch at the Omni Galleria with Beverly Koehn-22-t.jpg"/>
			 <media:content url="http://www.hsae.org/tpeople/wwwHSAE4.1/sworthy/photos/52/HSAE June Lunch at the Omni Galleria with Beverly Koehn-22.jpg"/>
			<title>HSAE June Lunch at the Omni Galleria with Beverly Koehn-22</title>
			<description>&lt;img src =&quot;http://www.hsae.org/tpeople/wwwHSAE4.1/sworthy/photos/52/HSAE June Lunch at the Omni Galleria with Beverly Koehn-22-m.jpg&quot; /&gt;&lt;br&gt;File uploaded by Sarah Worthy. 
&lt;br&gt;&lt;br&gt;
</description>
			<media:description>&lt;img src =&quot;http://www.hsae.org/tpeople/wwwHSAE4.1/sworthy/photos/52/HSAE June Lunch at the Omni Galleria with Beverly Koehn-22-m.jpg&quot; /&gt;&lt;br&gt;File uploaded by Sarah Worthy. 
&lt;br&gt;&lt;br&gt;
</media:description>
			<itunes:subtitle>HSAE June Lunch at the Omni Galleria with Beverly Koehn-22</itunes:subtitle>
			<itunes:summary>File uploaded by Sarah Worthy.</itunes:summary>
			<guid isPermaLink="false">http://www.hsae.org/en/photos/v/52/</guid>
			<pubDate>Sun, 20 May 2012 01:31:59 GMT</pubDate>
		</item>

		<item>

			<category>photos</category>
			<link>http://www.hsae.org/en/photos/v/51/</link>
			<media:thumbnail url="http://www.hsae.org/tpeople/wwwHSAE4.1/sworthy/photos/51/HSAE June Lunch at the Omni Galleria with Beverly Koehn-21-t.jpg"/>
			 <media:content url="http://www.hsae.org/tpeople/wwwHSAE4.1/sworthy/photos/51/HSAE June Lunch at the Omni Galleria with Beverly Koehn-21.jpg"/>
			<title>HSAE June Lunch at the Omni Galleria with Beverly Koehn-21</title>
			<description>&lt;img src =&quot;http://www.hsae.org/tpeople/wwwHSAE4.1/sworthy/photos/51/HSAE June Lunch at the Omni Galleria with Beverly Koehn-21-m.jpg&quot; /&gt;&lt;br&gt;File uploaded by Sarah Worthy. 
&lt;br&gt;&lt;br&gt;
</description>
			<media:description>&lt;img src =&quot;http://www.hsae.org/tpeople/wwwHSAE4.1/sworthy/photos/51/HSAE June Lunch at the Omni Galleria with Beverly Koehn-21-m.jpg&quot; /&gt;&lt;br&gt;File uploaded by Sarah Worthy. 
&lt;br&gt;&lt;br&gt;
</media:description>
			<itunes:subtitle>HSAE June Lunch at the Omni Galleria with Beverly Koehn-21</itunes:subtitle>
			<itunes:summary>File uploaded by Sarah Worthy.</itunes:summary>
			<guid isPermaLink="false">http://www.hsae.org/en/photos/v/51/</guid>
			<pubDate>Sun, 20 May 2012 01:31:59 GMT</pubDate>
		</item>

		<item>

			<category>photos</category>
			<link>http://www.hsae.org/en/photos/v/50/</link>
			<media:thumbnail url="http://www.hsae.org/tpeople/wwwHSAE4.1/sworthy/photos/50/HSAE June Lunch at the Omni Galleria with Beverly Koehn-20-t.jpg"/>
			 <media:content url="http://www.hsae.org/tpeople/wwwHSAE4.1/sworthy/photos/50/HSAE June Lunch at the Omni Galleria with Beverly Koehn-20.jpg"/>
			<title>HSAE June Lunch at the Omni Galleria with Beverly Koehn-20</title>
			<description>&lt;img src =&quot;http://www.hsae.org/tpeople/wwwHSAE4.1/sworthy/photos/50/HSAE June Lunch at the Omni Galleria with Beverly Koehn-20-m.jpg&quot; /&gt;&lt;br&gt;File uploaded by Sarah Worthy. 
&lt;br&gt;&lt;br&gt;
</description>
			<media:description>&lt;img src =&quot;http://www.hsae.org/tpeople/wwwHSAE4.1/sworthy/photos/50/HSAE June Lunch at the Omni Galleria with Beverly Koehn-20-m.jpg&quot; /&gt;&lt;br&gt;File uploaded by Sarah Worthy. 
&lt;br&gt;&lt;br&gt;
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			<itunes:subtitle>HSAE June Lunch at the Omni Galleria with Beverly Koehn-20</itunes:subtitle>
			<itunes:summary>File uploaded by Sarah Worthy.</itunes:summary>
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			<pubDate>Sun, 20 May 2012 01:31:59 GMT</pubDate>
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		<item>

			<category>photos</category>
			<link>http://www.hsae.org/en/photos/v/49/</link>
			<media:thumbnail url="http://www.hsae.org/tpeople/wwwHSAE4.1/sworthy/photos/49/HSAE June Lunch at the Omni Galleria with Beverly Koehn-19-t.jpg"/>
			 <media:content url="http://www.hsae.org/tpeople/wwwHSAE4.1/sworthy/photos/49/HSAE June Lunch at the Omni Galleria with Beverly Koehn-19.jpg"/>
			<title>HSAE June Lunch at the Omni Galleria with Beverly Koehn-19</title>
			<description>&lt;img src =&quot;http://www.hsae.org/tpeople/wwwHSAE4.1/sworthy/photos/49/HSAE June Lunch at the Omni Galleria with Beverly Koehn-19-m.jpg&quot; /&gt;&lt;br&gt;File uploaded by Sarah Worthy. 
&lt;br&gt;&lt;br&gt;
</description>
			<media:description>&lt;img src =&quot;http://www.hsae.org/tpeople/wwwHSAE4.1/sworthy/photos/49/HSAE June Lunch at the Omni Galleria with Beverly Koehn-19-m.jpg&quot; /&gt;&lt;br&gt;File uploaded by Sarah Worthy. 
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			<itunes:subtitle>HSAE June Lunch at the Omni Galleria with Beverly Koehn-19</itunes:subtitle>
			<itunes:summary>File uploaded by Sarah Worthy.</itunes:summary>
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			<pubDate>Sun, 20 May 2012 01:31:59 GMT</pubDate>
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		<item>

			<category>photos</category>
			<link>http://www.hsae.org/en/photos/v/48/</link>
			<media:thumbnail url="http://www.hsae.org/tpeople/wwwHSAE4.1/sworthy/photos/48/HSAE June Lunch at the Omni Galleria with Beverly Koehn-18-t.jpg"/>
			 <media:content url="http://www.hsae.org/tpeople/wwwHSAE4.1/sworthy/photos/48/HSAE June Lunch at the Omni Galleria with Beverly Koehn-18.jpg"/>
			<title>HSAE June Lunch at the Omni Galleria with Beverly Koehn-18</title>
			<description>&lt;img src =&quot;http://www.hsae.org/tpeople/wwwHSAE4.1/sworthy/photos/48/HSAE June Lunch at the Omni Galleria with Beverly Koehn-18-m.jpg&quot; /&gt;&lt;br&gt;File uploaded by Sarah Worthy. 
&lt;br&gt;&lt;br&gt;
</description>
			<media:description>&lt;img src =&quot;http://www.hsae.org/tpeople/wwwHSAE4.1/sworthy/photos/48/HSAE June Lunch at the Omni Galleria with Beverly Koehn-18-m.jpg&quot; /&gt;&lt;br&gt;File uploaded by Sarah Worthy. 
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</media:description>
			<itunes:subtitle>HSAE June Lunch at the Omni Galleria with Beverly Koehn-18</itunes:subtitle>
			<itunes:summary>File uploaded by Sarah Worthy.</itunes:summary>
			<guid isPermaLink="false">http://www.hsae.org/en/photos/v/48/</guid>
			<pubDate>Sun, 20 May 2012 01:31:59 GMT</pubDate>
		</item>

		<item>

			<category>photos</category>
			<link>http://www.hsae.org/en/photos/v/47/</link>
			<media:thumbnail url="http://www.hsae.org/tpeople/wwwHSAE4.1/sworthy/photos/47/HSAE June Lunch at the Omni Galleria with Beverly Koehn-17-t.jpg"/>
			 <media:content url="http://www.hsae.org/tpeople/wwwHSAE4.1/sworthy/photos/47/HSAE June Lunch at the Omni Galleria with Beverly Koehn-17.jpg"/>
			<title>HSAE June Lunch at the Omni Galleria with Beverly Koehn-17</title>
			<description>&lt;img src =&quot;http://www.hsae.org/tpeople/wwwHSAE4.1/sworthy/photos/47/HSAE June Lunch at the Omni Galleria with Beverly Koehn-17-m.jpg&quot; /&gt;&lt;br&gt;File uploaded by Sarah Worthy. 
&lt;br&gt;&lt;br&gt;
</description>
			<media:description>&lt;img src =&quot;http://www.hsae.org/tpeople/wwwHSAE4.1/sworthy/photos/47/HSAE June Lunch at the Omni Galleria with Beverly Koehn-17-m.jpg&quot; /&gt;&lt;br&gt;File uploaded by Sarah Worthy. 
&lt;br&gt;&lt;br&gt;
</media:description>
			<itunes:subtitle>HSAE June Lunch at the Omni Galleria with Beverly Koehn-17</itunes:subtitle>
			<itunes:summary>File uploaded by Sarah Worthy.</itunes:summary>
			<guid isPermaLink="false">http://www.hsae.org/en/photos/v/47/</guid>
			<pubDate>Sun, 20 May 2012 01:31:59 GMT</pubDate>
		</item>

		<item>

			<category>photos</category>
			<link>http://www.hsae.org/en/photos/v/46/</link>
			<media:thumbnail url="http://www.hsae.org/tpeople/wwwHSAE4.1/sworthy/photos/46/HSAE June Lunch at the Omni Galleria with Beverly Koehn-16-t.jpg"/>
			 <media:content url="http://www.hsae.org/tpeople/wwwHSAE4.1/sworthy/photos/46/HSAE June Lunch at the Omni Galleria with Beverly Koehn-16.jpg"/>
			<title>HSAE June Lunch at the Omni Galleria with Beverly Koehn-16</title>
			<description>&lt;img src =&quot;http://www.hsae.org/tpeople/wwwHSAE4.1/sworthy/photos/46/HSAE June Lunch at the Omni Galleria with Beverly Koehn-16-m.jpg&quot; /&gt;&lt;br&gt;File uploaded by Sarah Worthy. 
&lt;br&gt;&lt;br&gt;
</description>
			<media:description>&lt;img src =&quot;http://www.hsae.org/tpeople/wwwHSAE4.1/sworthy/photos/46/HSAE June Lunch at the Omni Galleria with Beverly Koehn-16-m.jpg&quot; /&gt;&lt;br&gt;File uploaded by Sarah Worthy. 
&lt;br&gt;&lt;br&gt;
</media:description>
			<itunes:subtitle>HSAE June Lunch at the Omni Galleria with Beverly Koehn-16</itunes:subtitle>
			<itunes:summary>File uploaded by Sarah Worthy.</itunes:summary>
			<guid isPermaLink="false">http://www.hsae.org/en/photos/v/46/</guid>
			<pubDate>Sun, 20 May 2012 01:31:59 GMT</pubDate>
		</item>

		<item>

			<category>photos</category>
			<link>http://www.hsae.org/en/photos/v/45/</link>
			<media:thumbnail url="http://www.hsae.org/tpeople/wwwHSAE4.1/sworthy/photos/45/HSAE June Lunch at the Omni Galleria with Beverly Koehn-15-t.jpg"/>
			 <media:content url="http://www.hsae.org/tpeople/wwwHSAE4.1/sworthy/photos/45/HSAE June Lunch at the Omni Galleria with Beverly Koehn-15.jpg"/>
			<title>HSAE June Lunch at the Omni Galleria with Beverly Koehn-15</title>
			<description>&lt;img src =&quot;http://www.hsae.org/tpeople/wwwHSAE4.1/sworthy/photos/45/HSAE June Lunch at the Omni Galleria with Beverly Koehn-15-m.jpg&quot; /&gt;&lt;br&gt;File uploaded by Sarah Worthy. 
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</description>
			<media:description>&lt;img src =&quot;http://www.hsae.org/tpeople/wwwHSAE4.1/sworthy/photos/45/HSAE June Lunch at the Omni Galleria with Beverly Koehn-15-m.jpg&quot; /&gt;&lt;br&gt;File uploaded by Sarah Worthy. 
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</media:description>
			<itunes:subtitle>HSAE June Lunch at the Omni Galleria with Beverly Koehn-15</itunes:subtitle>
			<itunes:summary>File uploaded by Sarah Worthy.</itunes:summary>
			<guid isPermaLink="false">http://www.hsae.org/en/photos/v/45/</guid>
			<pubDate>Sun, 20 May 2012 01:31:59 GMT</pubDate>
		</item>

		<item>

			<category>photos</category>
			<link>http://www.hsae.org/en/photos/v/44/</link>
			<media:thumbnail url="http://www.hsae.org/tpeople/wwwHSAE4.1/sworthy/photos/44/HSAE June Lunch at the Omni Galleria with Beverly Koehn-14-t.jpg"/>
			 <media:content url="http://www.hsae.org/tpeople/wwwHSAE4.1/sworthy/photos/44/HSAE June Lunch at the Omni Galleria with Beverly Koehn-14.jpg"/>
			<title>HSAE June Lunch at the Omni Galleria with Beverly Koehn-14</title>
			<description>&lt;img src =&quot;http://www.hsae.org/tpeople/wwwHSAE4.1/sworthy/photos/44/HSAE June Lunch at the Omni Galleria with Beverly Koehn-14-m.jpg&quot; /&gt;&lt;br&gt;File uploaded by Sarah Worthy. 
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</description>
			<media:description>&lt;img src =&quot;http://www.hsae.org/tpeople/wwwHSAE4.1/sworthy/photos/44/HSAE June Lunch at the Omni Galleria with Beverly Koehn-14-m.jpg&quot; /&gt;&lt;br&gt;File uploaded by Sarah Worthy. 
&lt;br&gt;&lt;br&gt;
</media:description>
			<itunes:subtitle>HSAE June Lunch at the Omni Galleria with Beverly Koehn-14</itunes:subtitle>
			<itunes:summary>File uploaded by Sarah Worthy.</itunes:summary>
			<guid isPermaLink="false">http://www.hsae.org/en/photos/v/44/</guid>
			<pubDate>Sun, 20 May 2012 01:31:59 GMT</pubDate>
		</item>

		<item>

			<category>photos</category>
			<link>http://www.hsae.org/en/photos/v/43/</link>
			<media:thumbnail url="http://www.hsae.org/tpeople/wwwHSAE4.1/sworthy/photos/43/HSAE June Lunch at the Omni Galleria with Beverly Koehn-13-t.jpg"/>
			 <media:content url="http://www.hsae.org/tpeople/wwwHSAE4.1/sworthy/photos/43/HSAE June Lunch at the Omni Galleria with Beverly Koehn-13.jpg"/>
			<title>HSAE June Lunch at the Omni Galleria with Beverly Koehn-13</title>
			<description>&lt;img src =&quot;http://www.hsae.org/tpeople/wwwHSAE4.1/sworthy/photos/43/HSAE June Lunch at the Omni Galleria with Beverly Koehn-13-m.jpg&quot; /&gt;&lt;br&gt;File uploaded by Sarah Worthy. 
&lt;br&gt;&lt;br&gt;
</description>
			<media:description>&lt;img src =&quot;http://www.hsae.org/tpeople/wwwHSAE4.1/sworthy/photos/43/HSAE June Lunch at the Omni Galleria with Beverly Koehn-13-m.jpg&quot; /&gt;&lt;br&gt;File uploaded by Sarah Worthy. 
&lt;br&gt;&lt;br&gt;
</media:description>
			<itunes:subtitle>HSAE June Lunch at the Omni Galleria with Beverly Koehn-13</itunes:subtitle>
			<itunes:summary>File uploaded by Sarah Worthy.</itunes:summary>
			<guid isPermaLink="false">http://www.hsae.org/en/photos/v/43/</guid>
			<pubDate>Sun, 20 May 2012 01:31:59 GMT</pubDate>
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