HSAE June Luncheon at the Omni Galleria Hotel featuring Beverly Koehn           

Photos courtesy of Sarah M Worthy, http://schipul.com. HSAE's June Luncheon featured guest speaker Beverly Koehn. Beverly's topic was "Making It Last: How To Hold Members Close For Life." Member allegiance and retention - the lifeblood of any association. So how do you get there? By keeping hearts and minds engaged and by instilling integrity and trust. Making It Last shares how to make the all important connection between member allegiance and retention and use the payoff to feed the heart of your association.